{"id":2009,"date":"2019-03-04T15:55:24","date_gmt":"2019-03-04T15:55:24","guid":{"rendered":"http:\/\/vyper.io\/blog\/?p=2009"},"modified":"2025-02-21T15:03:07","modified_gmt":"2025-02-21T15:03:07","slug":"the-best-facebook-giveaway-examples","status":"publish","type":"post","link":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/","title":{"rendered":"The Best Facebook Giveaway Examples (Posts &#038; Ads)"},"content":{"rendered":"\n<p>Despite Tik Tok being the &#8220;hot new thing,&#8221; Facebook still has a massive audience, especially if you&#8217;re targeting the over-25 crowd.<\/p>\n\n\n\n<p>Years ago, Facebook giveaways where you &#8220;tag 3 friends&#8221; on a post were huge and went super viral,<strong> but nowadays that method has been banned.<\/strong><\/p>\n\n\n\n<p>So how do you run a Facebook giveaway nowadays?<\/p>\n\n\n\n<p>The only way to leverage Facebook traffic now is to run the giveaway offsite, using a tool like <a href=\"https:\/\/vyper.io\">VYPER<\/a>.<\/p>\n\n\n\n<p>We are going to go through some of the best Facebook giveaway examples so that you can copy them word for word to replicate the success of these giveaways.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/vyper.io\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-1024x640.png\" alt=\"\" class=\"wp-image-6219\" srcset=\"https:\/\/vyper.io\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-1024x640.png 1024w, https:\/\/vyper.io\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-980x613.png 980w, https:\/\/vyper.io\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-2  uagb-block-81d59d8f wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-undefined uagb-block-0a31eb91-98a7-4eb4-9008-17304649091e     \"\n\t\t\t\t\tdata-scroll= \"\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable Of Contents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#facebook-giveaway-examples\" class=\"uagb-toc-link__trigger\">Facebook Giveaway Examples<\/a><li class=\"uagb-toc__list\"><a href=\"#article-summary-facebook-giveaway-examples-you-can-copy\" class=\"uagb-toc-link__trigger\">Article Summary &#8211; Facebook Giveaway Examples You Can Copy<\/a><li class=\"uagb-toc__list\"><a href=\"#why-contests-and-giveaways-work-so-well-on-facebook-and-instagram\" class=\"uagb-toc-link__trigger\">Why contests and giveaways work so well on Facebook and Instagram.<\/a><li class=\"uagb-toc__list\"><a href=\"#how-to-create-a-good-contest-or-giveaway-post\" class=\"uagb-toc-link__trigger\">How to create a good contest or giveaway post<\/a><li class=\"uagb-toc__list\"><a href=\"#how-to-set-up-facebook-giveaway-contest-ads\" class=\"uagb-toc-link__trigger\">How to set up Facebook giveaway &amp; contest ads<\/a><li class=\"uagb-toc__list\"><a href=\"#good-facebook-contest-ad-examples\" class=\"uagb-toc-link__trigger\">Good Facebook contest ad examples<\/a><li class=\"uagb-toc__list\"><a href=\"#tips-for-running-a-facebook-giveaway-or-contest\" class=\"uagb-toc-link__trigger\">Tips for running a Facebook giveaway or contest<\/a><li class=\"uagb-toc__list\"><a href=\"#bad-contest-ad-examples\" class=\"uagb-toc-link__trigger\">Bad contest ad examples<\/a><li class=\"uagb-toc__list\"><a href=\"#a-few-faqs-from-our-facebook-group-about-contests-and-giveaways\" class=\"uagb-toc-link__trigger\">A Few FAQ&#039;s From Our Facebook Group About Contests and Giveaways<\/a><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-0a34e73f wp-block-button uagb-marketing-btn__outer-wrap uagb-marketing-btn__icon-before\"><a href=\"https:\/\/vy.lc\/8260zveek\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">Unlock Our Top Growth Marketing Guide<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 384 512\"><path d=\"M384 128h-128V0L384 128zM256 160H384v304c0 26.51-21.49 48-48 48h-288C21.49 512 0 490.5 0 464v-416C0 21.49 21.49 0 48 0H224l.0039 128C224 145.7 238.3 160 256 160zM255 295L216 334.1V232c0-13.25-10.75-24-24-24S168 218.8 168 232v102.1L128.1 295C124.3 290.3 118.2 288 112 288S99.72 290.3 95.03 295c-9.375 9.375-9.375 24.56 0 33.94l80 80c9.375 9.375 24.56 9.375 33.94 0l80-80c9.375-9.375 9.375-24.56 0-33.94S264.4 285.7 255 295z\"><\/path><\/svg><p class=\"uagb-marketing-btn__prefix\">20+ Page PDF on all the best marketing tactics<\/p><\/a><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Before we go through the Facebook giveaway examples, a few things that you need to do before setting up your giveaways are<\/p>\n\n\n\n<ol>\n<li>What&#8217;s the goal of this giveaway? Build followers, incentivize social engagements, or grow your email list?<\/li>\n\n\n\n<li>Do you know exactly who you want to attract with your Facebook giveaway? Your target audience, perhaps?<\/li>\n\n\n\n<li>Choose a prize that is highly perceived by the people you want to attract. It can be something unique, such as a product, service, or experience. Eg. a music instrument will attract musicians, which is ideal for music stores, music software makers, and music hardware manufacturers. <\/li>\n<\/ol>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Facebook Giveaway Examples<\/h2>\n\n\n\n<p>Lets take a closer look at a few successful Facebook giveaway examples. We selected these giveaways because of their ability to drastically increase engagement. <\/p>\n\n\n\n<p>Some of the giveaway posts below encourage users to refer other users. This is a recipe for viral marketing, incentivizing people to refer more users, which will end up referring even more users. This snowball effect helps to get your giveaway post noticed by more Facebook users. <\/p>\n\n\n\n<p>Without any further delay, let&#8217;s analyze these Facebook giveaway examples. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Ghost Golf Weekender Bag Giveaway<\/h3>\n\n\n\n<ul>\n<li><strong>Entry Method<\/strong>: Engage with Ghost Golfs post &#8211; Follow, Like, &amp; Tag<\/li>\n\n\n\n<li><strong>Prize<\/strong>: Ghost Golf Weekender Bag worth $265<\/li>\n\n\n\n<li><strong>Ideal for<\/strong>: Online stores, accessory brands, or influencers with merch lines<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/www.facebook.com\/GhostGolfClub\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong><em>Ghost Golf<\/em><\/strong><\/a> is a brand of golf apparel and accessories. It has an active Facebook page to promote its products.&nbsp;<\/p>\n\n\n\n<p>Ghost Golf regularly hosts Facebook giveaways to boost engagement and their audience on the platform. They put up incredible prizes that the audience on Facebook thoroughly appreciates. A prize like an exclusive golf bag will get customers to refer new leads for a chance to win quickly.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Ghost-Golf-Weekender-Bag-Giveaway.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"623\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Ghost-Golf-Weekender-Bag-Giveaway-1024x623.jpeg\" alt=\"Gost Golf Weekender Bag Giveaway\" class=\"wp-image-12738\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Ghost-Golf-Weekender-Bag-Giveaway-980x596.jpeg 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Ghost-Golf-Weekender-Bag-Giveaway-480x292.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/a><figcaption class=\"wp-element-caption\">Source: <strong><em>@GhostGolf Facebook&nbsp;<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Key Takeaways:<\/h4>\n\n\n\n<ul>\n<li>The entry method requires Facebook users to tag friends, which means the campaign is a <a href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/\" target=\"_blank\" rel=\"noreferrer noopener\">referral giveaway<\/a>. This is an excellent strategy to get new leads to discover your brand.\u00a0<\/li>\n\n\n\n<li>Referral giveaways can also help Facebook Posts go Viral. Users who are referred will refer more people by tagging them. More tags mean more comments, boosting the giveaway post&#8217;s engagement and virality.&nbsp;<\/li>\n\n\n\n<li>The prize is exceptional and will attract current Ghost Golf followers and other users interested in playing golf. The prize value is also significant enough to attract a large audience.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Space Touch LED Light Therapy Device Giveaway<\/h3>\n\n\n\n<ul>\n<li><strong>Entry Method<\/strong>: Engage with Space Touch &#8211; Follow, Like, Share, &amp; Tag<\/li>\n\n\n\n<li><strong>Prize<\/strong>: Lazer therapy devices and bath robes<\/li>\n\n\n\n<li><strong>Ideal for<\/strong>: Online stores, niche brands, &amp; day spas<\/li>\n<\/ul>\n\n\n\n<p><strong><em><a href=\"https:\/\/www.facebook.com\/Spacetouch\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Space Touch<\/a><\/em><\/strong> is an advanced beauty brand that manufactures laser therapy devices and products. Our fully-fledged online store and the strategic Facebook page that the team has been diligently promoting are key to our brand&#8217;s visibility and growth.&nbsp;<\/p>\n\n\n\n<p>The audience on Space Touch&#8217;s Facebook is small and still growing. A Facebook giveaway is just what they need to attract a new audience and grow on the platform.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Space-Touch-Facebook-Giveaway.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"931\" height=\"1024\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/03\/Space-Touch-Facebook-Giveaway-931x1024.jpeg\" alt=\"Space Touch Facebook Giveaway\" class=\"wp-image-12740\"\/><\/a><figcaption class=\"wp-element-caption\">Source: <strong><em>@SpaceTouch Facebook<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Key Takeaways:<\/h4>\n\n\n\n<ul>\n<li>This is another referral giveaway with the opportunity to go viral. They state that more referrals (tags) mean more chances to win. This is an excellent incentive to reach a broader audience and get more people to enter. More people who enter lead to more referrals, making this an excellent viral strategy.&nbsp;<\/li>\n\n\n\n<li>Space Touch asked users to share the giveaway post to enter. When a user shares a post on their timeline, it will appear in their friends and followers&#8217; timelines. So, Space Touch\u2019s giveaway post will become visible to users who do not follow them. These users will be compelled to enter and become new leads for Space Touch.<\/li>\n\n\n\n<li>The giveaway featured a niche product as the prize. Yet, the campaign still managed to get substantial entries and leads.&nbsp;<\/li>\n<\/ul>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Rock and Soul Turntable Giveaway<\/h3>\n\n\n\n<ul>\n<li><strong>Entry Method<\/strong>: Like the post and comment with hashtags<\/li>\n\n\n\n<li><strong>Prize<\/strong>: Audio Technica Turntables<\/li>\n\n\n\n<li><strong>Ideal for<\/strong>: Specialised equipment sellers, music stores, or Department stores<\/li>\n<\/ul>\n\n\n\n<p><strong><em><a href=\"https:\/\/www.facebook.com\/djrockandsoul\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Rock and Soul<\/a><\/em><\/strong> is a DJ gear and record store in NYC. It promotes the store on Facebook and Instagram by capturing BTS moments and special events.&nbsp;<\/p>\n\n\n\n<p>Having a specific hashtag on Facebook linked to your brand can certainly be worthwhile. A hashtag can help make your brand easily accessible to Facebook users. For this reason, Rock and Sould held a Hashtag Giveaway to build hashtags on the platform tailored to their brand.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/BQzoxY8UTpRkzIAMENr9wYFJQI2d36LQpTviKllahqmIJ5W7hh_EqYsj5oo9ZDKcunUJbq77prYssGbC51vELnu90Wi_eZnwA0sbUuiaUeTmu-iAdMY53gmyLcBHB_bNjlqYPIcOP-vmUEkL1udBFgU\" alt=\"\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Key Takeaways:<\/h4>\n\n\n\n<ul>\n<li>This giveaway builds hashtags on the platform and increases engagement on the giveaway post through likes, comments, and shares.&nbsp;<\/li>\n\n\n\n<li>The prize of a turntable is unique, and mostly record collectors, DJs, and music aficionados will participate. These are exactly the type of audience that Rock and Soul wishes to attract with their giveaway.&nbsp;<\/li>\n\n\n\n<li>The core audience mentioned above is also into buying records. So, even once a person wins, they will still need to visit the Rock and Soul store to purchase records for the player. An excellent strategy to giveaway a tool or player that requires additional components from your brand to work. More examples of such products are a game console that requires games to play and a vape machine that requires vape liquid flavor to work.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"0-article-summary---facebook-giveaway-examples-you-can-copy\">Article Summary &#8211; Facebook Giveaway Examples You Can Copy<\/h2>\n\n\n\n<p>Jump to the section you are most interested in, we suggest that you read the whole article though, you will get much more out of it. Don&#8217;t forget to leave a comment at the bottom if you have questions.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity padding: 20px;\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"1-why-contests-and-giveaways-work-so-well-on-facebook-and-instagram\">Why contests and giveaways work so well on Facebook and Instagram.<\/h2>\n\n\n\n<p>There are two options when it comes to using contests on social media. You need to decide which one you would rather use.<\/p>\n\n\n\n<p>Both contest options will grow your business faster than most marketing strategies. Each has&nbsp;pros and cons that you will need to consider.<\/p>\n\n\n\n<p>Contests and giveaways are a popular marketing strategy on Facebook and Instagram because they can help businesses achieve a variety of goals, such as:<\/p>\n\n\n\n<ul>\n<li><strong>Increasing brand awareness:<\/strong>&nbsp;When people enter a contest or giveaway, they must learn about the brand to participate. This can help to increase brand awareness among a new audience.<\/li>\n\n\n\n<li><strong>Driving traffic to their website or social media pages:<\/strong>&nbsp;Businesses often require participants to visit them to enter a contest or giveaway. This can help to drive traffic to their online properties, where they can learn more about the brand and its products or services.<\/li>\n\n\n\n<li><strong>Generating leads and sales:<\/strong>&nbsp;Businesses can also use contests and giveaways to generate leads and sales. For example, they may require participants to sign up for their email list or purchase to enter.<\/li>\n\n\n\n<li><strong>Increasing engagement with their existing audience:<\/strong>&nbsp;Contests and giveaways can be a great way to engage with existing customers and followers. By participating in a contest or giveaway, people show interest in the brand and its products or services.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Why Host Contests and Giveaways on Facebook?<\/h3>\n\n\n\n<p>Contests and giveaways are so effective on Facebook and Instagram because they are:<\/p>\n\n\n\n<ul>\n<li><strong>Highly shareable:<\/strong>&nbsp;Contests and giveaways are often very shareable, which can help to reach a wider audience. People are more likely to share a post about a contest or giveaway with their friends and followers if they think they can win.<\/li>\n\n\n\n<li><strong>Visually appealing:<\/strong>&nbsp;Facebook and Instagram are visual platforms, so contests and giveaways that feature high-quality images and videos are more likely to catch people&#8217;s attention.<\/li>\n\n\n\n<li><strong>Easy to enter:<\/strong>&nbsp;Most contests and giveaways on Facebook and Instagram are very easy to enter. People often just need to like a post, comment on a post, or tag a friend to participate. This makes it easy for people to participate, even if they are short on time.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"has-text-align-center wp-block-heading\" id=\"free-download-get-all-our-contest-giveaway-marketing-guides-checklists-and-tutorials-that-have-helped-100-s-of-brands-collect-15k-emails-in-under-21-days\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-green-cyan-color\"><strong>FREE DOWNLOAD: Get all Our Contest &amp; Giveaway Marketing Guides, Checklists, and tutorials<\/strong> that have helped 100&#8217;s of brands collect 15k+ emails in under 21 days!<\/mark><\/h4>\n\n\n\n<div id=\"vy-form-embed-126456\"><\/div><script>var vy_contest_id = 126456; var vy_contest_url = 'https:\/\/vy.lc\/126456siumk';<\/script><script src=\"https:\/\/d1k80c2u160186.cloudfront.net\/vyembedjsobfv2.js\"><\/script>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"2-native-contest-facebook-giveaway-example\">Native Contest Facebook Giveaway Example<\/h3>\n\n\n\n<p>This is a simple Facebook giveaway idea that you can do quickly, but it is very limiting, and you can not collect much information on the people engaging.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"705\" src=\"https:\/\/vyper.io\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-1024x705.png\" alt=\"facebook image post giveaway\" class=\"wp-image-2133\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-1024x705.png 1024w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-300x207.png 300w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-768x529.png 768w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-1680x1157.png 1680w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-1240x854.png 1240w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-860x592.png 860w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-680x468.png 680w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-500x344.png 500w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-400x275.png 400w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-200x138.png 200w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM-50x34.png 50w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Image-2019-02-13-at-10.05.04-PM.png 1342w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>Pros<\/strong><\/p>\n\n\n\n<ul>\n<li>Easy to setup<\/li>\n\n\n\n<li>The post gets a lot of engagement<\/li>\n\n\n\n<li>Good for getting impressions on social<\/li>\n\n\n\n<li>Low friction to tag others.<\/li>\n<\/ul>\n\n\n\n<p><strong>Cons<\/strong><\/p>\n\n\n\n<ul>\n<li>Facebook is cracking down on posts that force people to tag or comment<\/li>\n\n\n\n<li>Limited contact info&nbsp;collected<\/li>\n\n\n\n<li>Only lives on Instagram or Facebook (where you post it)<\/li>\n\n\n\n<li>Can only incentivize 1 action &#8220;tag&#8221;<\/li>\n\n\n\n<li>No features or setting adjustment options<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity padding: 20px;\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-contesting-tool-facebook-giveaway-example\">Contesting Tool Facebook Giveaway Example<\/h3>\n\n\n\n<p>Much more functionality and scalability. You can collect way more data, get way more out of your contestants, and have more advanced&nbsp;features to manage your contest.<\/p>\n\n\n\n<p>The Facebook giveaway example below is the page that links in posts, ads, emails, etc. redirect to. You can see when they sign up, you collect the email, then give them the option to refer friends and complete actions (follow, share, etc).<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"521\" src=\"https:\/\/vyper.io\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-1024x521.gif\" alt=\"VYPER giveaway\" class=\"wp-image-2143\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-1024x521.gif 1024w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-300x153.gif 300w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-768x391.gif 768w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-860x438.gif 860w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-680x346.gif 680w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-500x255.gif 500w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-400x204.gif 400w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-200x102.gif 200w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/02\/Screen-Recording-2019-02-13-at-09.49-PM-50x25.gif 50w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/vyper.io\/c\/8986idsch\" target=\"_blank\" rel=\"noreferrer noopener\"><em>Live landing page example<\/em><\/a><\/p>\n\n\n\n<p><strong>Pros<\/strong><\/p>\n\n\n\n<ul>\n<li>Collect a lot more data<\/li>\n\n\n\n<li>Get entrants to follow you, share content and refer&nbsp;others<\/li>\n\n\n\n<li>Create much more engaging and complex campaigns<\/li>\n\n\n\n<li>Follow up with emails<\/li>\n<\/ul>\n\n\n\n<p><strong>Cons<\/strong><\/p>\n\n\n\n<ul>\n<li>Takes longer to set up<\/li>\n\n\n\n<li>Software costs money (but you have to invest to get the return you want)<\/li>\n<\/ul>\n\n\n\n<p>When using a contest tool (like VYPER), you can get much more than just the email address. Use things like bonus actions to build your following, get people to share your content, opt into messenger lists, and more.<\/p>\n\n\n\n<p>Plus, if you use an email marketing tool like <a href=\"https:\/\/www.emailvendorselection.com\/moosend-review\/\" target=\"_blank\" rel=\"noreferrer noopener\">Moosend<\/a> in tandem to share your content, you can engage your customers, send them interactive content, and keep them informed on any future giveaways or contests.<\/p>\n\n\n\n<p>The bonus actions really give you the leverage to incentivize any actions. One of our favorites is getting people to create user-generated content.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"4-how-to-create-a-good-contest-or-giveaway-post-\">How to create a good contest or giveaway post<\/h2>\n\n\n\n<p>It&#8217;s important to make your&nbsp;post wither it be organic&nbsp;or an ad, super engaging and scroll-stopping. <\/p>\n\n\n\n<p>We will go into more of these tactics later, but for now, check out the tips below on how to create awesome&nbsp;posts for your Facebook giveaways.<\/p>\n\n\n\n<ol>\n<li>Make sure you call out exactly what you are giving away.<\/li>\n\n\n\n<li>Test multiple creative styles. For example, images of the grand prize, videos of the grand prizes, slideshows or carousel posts of the prizes or even a video of you or your brand spokesman&nbsp;announcing the contest&nbsp;and prizes.<\/li>\n\n\n\n<li>use emojis<\/li>\n\n\n\n<li>Give an incentive on signup (free XX or $XX OFF etc)<\/li>\n\n\n\n<li>Include a short section of how the contest works &#8220;enter \u2192 collect points&nbsp;\u2192&nbsp; unlock rewards&#8221;<\/li>\n\n\n\n<li>Promote your giveaway on social. Use a service like <a href=\"https:\/\/placeit.net\/\" target=\"_blank\" rel=\"noreferrer noopener\">Placeit<\/a> to create Facebook covers or banners for the campaign. <\/li>\n<\/ol>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"5-how-to-set-up-giveaway-amp-contest-ads-in-facebook\">How to set up Facebook giveaway &amp; contest ads<\/h2>\n\n\n\n<p>Setting up a good Facebook contest and choosing a great prize that\u2019s going to get people excited is one thing. The next is marketing,&nbsp;social media management,&nbsp;and scaling it so thousands of people see it!<\/p>\n\n\n\n<p>One of the easiest ways to do this is through paid media. You can also do it organically, which we cover in a number of guides here.<\/p>\n\n\n\n<p>So below is a video on how to set up your Facebook ad campaign with contests and giveaway.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Facebook Tip - How to Profitably Scale an Ad Account\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/xgL2tFLFyfg?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"6-good-contest-ad-examples\">Good Facebook contest ad examples<\/h2>\n\n\n\n<p>Here are a few Facebook giveaway examples for posts and ads that you can copy when marketing your contest or giveaway. Notice there are some common themes, one of them being a good video or image of the product.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/3f97992c-7570-4884-be6c-b2b583ca893a\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Pringles Facebook contest\" class=\"wp-image-7142\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.facebook.com\/PringlesSouthAfrica\/photos\/pb.825085747562955.-2207520000..\/3593212890750213\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<ul>\n<li>Use emojis&nbsp;to break up the text<\/li>\n\n\n\n<li>Using an evergreen contest so you can continue to run the contest for a longer period of time<\/li>\n\n\n\n<li>Shows the product in the holding image<\/li>\n\n\n\n<li>Used the giveaway to incentivize social engagements (shares, views,&nbsp;and comments)<\/li>\n\n\n\n<li>Tell people exactly what they can win first-up<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Style-Scrapbook-Facebook-Giveaway.jpeg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"630\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Style-Scrapbook-Facebook-Giveaway-1024x630.jpeg\" alt=\"Style Scrapbook Facebook Giveaway\" class=\"wp-image-12687\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Style-Scrapbook-Facebook-Giveaway-980x603.jpeg 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Style-Scrapbook-Facebook-Giveaway-480x295.jpeg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/a><figcaption class=\"wp-element-caption\">Source: <strong><em>@StyleScrapbook Facebook<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Influencers, Formatting, and Hashtags<\/h3>\n\n\n\n<ul>\n<li>Working with influencers, building awareness, and preparing people for the actual giveaway<\/li>\n\n\n\n<li>It looks like this was originally an Instagram post; make sure to post your giveaway natively to all the social platforms you are using.<\/li>\n\n\n\n<li>Using the #giveaway hashtag is a little broad, better than using brand or niche-specific hashtags.<\/li>\n\n\n\n<li>Great image but would need to keep under 20% for ads<\/li>\n\n\n\n<li>The vape, cannabis, CBD, guns, crypto and adult industry all rely heavily on giveaways and contests to build audiences as they are restricted by ad networks.&nbsp;<\/li>\n\n\n\n<li>Partnered up with another company<\/li>\n\n\n\n<li>Keeping people engaged even after the contest<\/li>\n\n\n\n<li>Using hashtags<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/ae5069d4-7124-46ae-a570-fd5d363fe592\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"starbucks contest hashtags gateway\" class=\"wp-image-7143\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.facebook.com\/GatewayVIP\/posts\/10156845498827582\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<ul>\n<li>The Facebook giveaway post is engaging<\/li>\n\n\n\n<li>Great copy outlining the prizes<\/li>\n\n\n\n<li>The creative shows what the prize is quickly<\/li>\n\n\n\n<li>Shares the dollar value<\/li>\n\n\n\n<li>Could have made a video showing the sous-vide machine in use and all its features and applications.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/21292c17-b436-4594-ba09-52f4443fcbf9\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"topaz labs prizes\" class=\"wp-image-7144\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.facebook.com\/topazlabs\/posts\/10156906888326370\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<ul>\n<li>This Facebook giveaway example shows all the prizes in the image.<\/li>\n\n\n\n<li>Using a square image to take up the most room on Facebook and Instagram. Both platforms accept square so you can use the same image for both.<\/li>\n\n\n\n<li>Calls out the giveaway in the image and the text.<\/li>\n\n\n\n<li>Calls out who they are trying to attract in the copy.<\/li>\n\n\n\n<li>They could have added more information about the prizes or the value in the copy, but short and sweet is sometimes better. It&#8217;s worth split-testing the two separate giveaway posts to see which one does better. Scale the one that has a better cost per sign-up or click-through rate.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Facebook Ad Creative Tips To Get Better CTR&#039;s\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/WWB6Gy-oogw?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-call-to-action uagb-block-aa652468 wp-block-button uagb-cta__outer-wrap\"><div class=\"uagb-cta__wrap\"><h3 class=\"uagb-cta__title\">FREE DOWNLOAD: Facebook Ad Library<\/h3><p class=\"uagb-cta__desc\">\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f  &#8212; Get our entire Facebook ads training folder full of checklists and guides that have helped us profitably spend over $150 Million for our users and clients.<\/p><\/div><div class=\"uagb-cta__buttons\"><a href=\"https:\/\/vy.lc\/126459siwza\" class=\"uagb-cta__button-link-wrapper wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\">DOWNLOAD<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M256 0C114.6 0 0 114.6 0 256c0 141.4 114.6 256 256 256s256-114.6 256-256C512 114.6 397.4 0 256 0zM382.6 302.6l-103.1 103.1C270.7 414.6 260.9 416 256 416c-4.881 0-14.65-1.391-22.65-9.398L129.4 302.6c-12.5-12.5-12.5-32.75 0-45.25s32.75-12.5 45.25 0L224 306.8V128c0-17.69 14.33-32 32-32s32 14.31 32 32v178.8l49.38-49.38c12.5-12.5 32.75-12.5 45.25 0S395.1 290.1 382.6 302.6z\"><\/path><\/svg><\/a><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for running a Facebook giveaway or contest<\/h2>\n\n\n\n<p>If you are considering running a contest or giveaway on Facebook or Instagram, here are a few tips:<\/p>\n\n\n\n<ul>\n<li><strong>Choose a prize that your target audience will be interested in:<\/strong>&nbsp;The prize is the main incentive for people to enter your contest or giveaway, so it is important to choose a prize that your target audience will be interested in.<\/li>\n\n\n\n<li><strong>Promote your contest or giveaway:<\/strong>&nbsp;Once you have created your contest or giveaway, be sure to promote it on your social media pages and website. You can also use paid advertising to promote your contest or giveaway to a wider audience. You can also <a href=\"https:\/\/planable.io\/blog\/schedule-facebook-reels\/\" target=\"_blank\" rel=\"noreferrer noopener\">schedule Facebook reels<\/a> for added visibility.&nbsp;<\/li>\n\n\n\n<li><strong>Make it easy to enter:<\/strong>&nbsp;Your contest or giveaway should be easy to enter. This means minimizing the number of steps required to participate.<\/li>\n\n\n\n<li><strong>Follow the rules:<\/strong>&nbsp;Facebook and Instagram have specific rules for running contests and giveaways. Be sure to follow these rules to avoid having your contest or giveaway shut down.<\/li>\n<\/ul>\n\n\n\n<p>Contests and giveaways can be a great way to achieve your marketing goals on Facebook and Instagram. By following these tips, you can create a successful contest or giveaway that will help you to reach your target audience and achieve your marketing goals.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"7-bad-contest-ad-examples\">Bad contest ad examples<\/h2>\n\n\n\n<p>You should try and avoid some Facebook giveaway examples when running your contest or giveaway. One of the main things to remember is to try and be different. Try and stand out, try something new, engage with people!<\/p>\n\n\n\n<p>So, take a look at these below so you know what NOT to do.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full is-resized\"><a href=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Giveaway-Plus-Facebook-Giveaway.png\"><img loading=\"lazy\" decoding=\"async\" width=\"988\" height=\"950\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Giveaway-Plus-Facebook-Giveaway.png\" alt=\"Giveaway Plus Facebook Giveaway\" class=\"wp-image-12691\" style=\"width:602px;height:auto\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Giveaway-Plus-Facebook-Giveaway.png 988w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Giveaway-Plus-Facebook-Giveaway-980x942.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/04\/Giveaway-Plus-Facebook-Giveaway-480x462.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 988px, 100vw\" \/><\/a><figcaption class=\"wp-element-caption\">Source: <strong><em>@Giveaway+ Facebook<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<ul>\n<li>Image is not optimized for social (use square or landscape depending on the network)<\/li>\n\n\n\n<li>The copy is cut off in the title and description<\/li>\n<\/ul>\n\n\n\n<p><strong>Notes<\/strong><\/p>\n\n\n\n<ul>\n<li>The prize is pretty general and also low value, the amount of sharing was more than likely low on this campaign as people are not too interested in sharing a comforter.<\/li>\n\n\n\n<li>Good to use hashtags however spammers do sometimes abuse this by automating entry based on the #giveaway and #contest hashtags. Using more industry-specific&nbsp;hashtags is usually better.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-css-opacity padding: 20px;\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">A Few FAQ&#8217;s From Our Facebook Group About Contests and Giveaways<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1585706643393\"><strong class=\"schema-faq-question\">Can you run Facebook ads to giveaways?<\/strong> <p class=\"schema-faq-answer\">Yes, you can. Social platforms are trying to reduce the amount of gamification on their platforms, so native posts with tagging friends or enter or liking pages to enter are being removed. However, if you host your campaign on another tool you can still collect the emails and run a contest or giveaway.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585706743382\"><strong class=\"schema-faq-question\">What Facebook ad campaign should I use for my contest?<\/strong> <p class=\"schema-faq-answer\">It&#8217;s best to place the Facebook tracking pixel on your contest page. VYPER does this for you if you just enter your Facebook Pixel idea. It will then place the PageView and Lead events. You will want to run a conversion campaign optimized for the Lead event.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585706829090\"><strong class=\"schema-faq-question\">How long should I run a giveaway for?<\/strong> <p class=\"schema-faq-answer\">The most common time frame we see is 3-4 weeks. This gives you enough time to build up enough momentum from referrals and your marketing efforts.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585706943664\"><strong class=\"schema-faq-question\">How should I promote my Facebook contest?<\/strong> <p class=\"schema-faq-answer\">Stick to 2-3 channels and master them. The main ways to promote a contest are email lists, website traffic, influencers, organic traffic, referrals, and a few other ways (<a href=\"https:\/\/vyper.ai\/blog\/\">keep reading our blog<\/a> ?)<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585707054373\"><strong class=\"schema-faq-question\">Should I use a video or image for my Facebook contest ad?<\/strong> <p class=\"schema-faq-answer\">It&#8217;s best to use both so that you can get all the ad placements. Video will work better in some placements and images will work better in others.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585707455757\"><strong class=\"schema-faq-question\">What are the most important Facebook contest rules?<\/strong> <p class=\"schema-faq-answer\">The most important rule is to not force or require anyone to like your page, tag someone or make a purchase. You can require them to sign up with their name and email, then ask if they want to follow your page for extra points.<\/p> <\/div> <\/div>\n\n\n\n<p>I&#8217;m sure you now have a few ideas on how to create the perfect giveaway or contest Facebook post now.<\/p>\n\n\n\n<p>You can also take a look at some of our other posts on marketing your contest or giveaway&nbsp;<a href=\"https:\/\/vyper.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/p>\n\n\n\n<p>Add a link to your giveaway or contest post in the comments and we will review and give you some suggestions.<\/p>\n  <div class=\"related-post grid\">\r\n      <div class=\"post-list \">\r\n\r\n            <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Referral Giveaway\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n        How to Run a Referral Giveaway That Explodes Brand Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png\" class=\"attachment-full size-full wp-post-image\" alt=\"How to host influencer giveaways\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n        An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Giveaway promotion ideas\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n        9 Giveaway Promotion Ideas To Grow Brand Awareness  <\/a>\r\n\r\n        <\/div>\r\n      \r\n  <\/div>\r\n\r\n  <script>\r\n      <\/script>\r\n  <style>\r\n    .related-post {}\r\n\r\n    .related-post .post-list {\r\n      text-align: left;\r\n          }\r\n\r\n    .related-post .post-list .item {\r\n      margin: 10px;\r\n      padding: 10px;\r\n          }\r\n\r\n    .related-post .headline {\r\n      font-size: 18px !important;\r\n      color: #3a3a3a !important;\r\n          }\r\n\r\n    .related-post 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.post-list .item {\r\n        width: 90%;\r\n      }\r\n    }\r\n\r\n      <\/style>\r\n    <\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>Facebook and Instagram have the audience, you just have to figure out how to leverage it. One way that we have found to be really successful is using contests and giveaways. We are going to go through some of the best facebook giveaway examples so that you can copy them word for word to replicate the success of these posts.<\/p>\n","protected":false},"author":2,"featured_media":6219,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[71,270,17,7,2,31,4,11],"tags":[84,83,78,82,77,81,80,79],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Best Facebook Giveaway Examples (Posts &amp; Ads) | VYPER - Giveaway &amp; Contest Builder<\/title>\n<meta name=\"description\" content=\"Copy these facebook giveaway examples to run a successful campaign that increases your engagement, followers and sales. Try the VYPER contest app to run your campaign.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Best Facebook Giveaway Examples (Posts &amp; Ads) | VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"og:description\" content=\"Copy these facebook giveaway examples to run a successful campaign that increases your engagement, followers and sales. Try the VYPER contest app to run your campaign.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\" \/>\n<meta property=\"og:site_name\" content=\"VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vypergrowth\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/vypergrowth\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-04T15:55:24+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-02-21T15:03:07+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Jack Paxton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:site\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jack Paxton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"16 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\"},\"author\":{\"name\":\"Jack Paxton\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec\"},\"headline\":\"The Best Facebook Giveaway Examples (Posts &#038; Ads)\",\"datePublished\":\"2019-03-04T15:55:24+00:00\",\"dateModified\":\"2025-02-21T15:03:07+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\"},\"wordCount\":3058,\"commentCount\":4,\"publisher\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png\",\"keywords\":[\"facebook contest ideas\",\"facebook giveaway\",\"Facebook Giveaway &amp; Contest Examples\",\"facebook giveaway contest ideas\",\"facebook giveaway examples\",\"facebook giveaway ideas\",\"facebook giveaway template\",\"how to run a facebook contest\"],\"articleSection\":[\"Acquisition\",\"Blog\",\"Facebook\",\"Instagram\",\"Marketing\",\"Marketing Guides\",\"Social\",\"Viral Contest Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#respond\"]}]},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\",\"url\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/\",\"name\":\"The Best Facebook Giveaway Examples (Posts & Ads) | VYPER - Giveaway &amp; Contest Builder\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png\",\"datePublished\":\"2019-03-04T15:55:24+00:00\",\"dateModified\":\"2025-02-21T15:03:07+00:00\",\"description\":\"Copy these facebook giveaway examples to run a successful campaign that increases your engagement, followers and sales. 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Social platforms are trying to reduce the amount of gamification on their platforms, so native posts with tagging friends or enter or liking pages to enter are being removed. However, if you host your campaign on another tool you can still collect the emails and run a contest or giveaway.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706743382\",\"position\":2,\"url\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706743382\",\"name\":\"What Facebook ad campaign should I use for my contest?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"It's best to place the Facebook tracking pixel on your contest page. VYPER does this for you if you just enter your Facebook Pixel idea. It will then place the PageView and Lead events. You will want to run a conversion campaign optimized for the Lead event.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706829090\",\"position\":3,\"url\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706829090\",\"name\":\"How long should I run a giveaway for?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The most common time frame we see is 3-4 weeks. 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The main ways to promote a contest are email lists, website traffic, influencers, organic traffic, referrals, and a few other ways (<a href=\\\"https:\/\/vyper.ai\/blog\/\\\">keep reading our blog<\/a> ?)\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707054373\",\"position\":5,\"url\":\"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707054373\",\"name\":\"Should I use a video or image for my Facebook contest ad?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"It's best to use both so that you can get all the ad placements. 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After millions of dollars spent testing different marketing strategies at his marketing agency. He then also co-founded Hyax a fast, conversion &amp; design-focused course and funnel builder for creators.","sameAs":["https:\/\/www.facebook.com\/vypergrowth","https:\/\/www.instagram.com\/vypergrowth\/","https:\/\/www.linkedin.com\/in\/jackpaxton\/","https:\/\/x.com\/vyperapp","https:\/\/www.youtube.com\/channel\/UCLI9knU6mOuFZRw1qIkc7Nw"],"url":"https:\/\/vyper.ai\/blog\/author\/jack\/"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706643393","position":1,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706643393","name":"Can you run Facebook ads to giveaways?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Yes, you can. Social platforms are trying to reduce the amount of gamification on their platforms, so native posts with tagging friends or enter or liking pages to enter are being removed. However, if you host your campaign on another tool you can still collect the emails and run a contest or giveaway.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706743382","position":2,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706743382","name":"What Facebook ad campaign should I use for my contest?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"It's best to place the Facebook tracking pixel on your contest page. VYPER does this for you if you just enter your Facebook Pixel idea. It will then place the PageView and Lead events. You will want to run a conversion campaign optimized for the Lead event.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706829090","position":3,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706829090","name":"How long should I run a giveaway for?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The most common time frame we see is 3-4 weeks. This gives you enough time to build up enough momentum from referrals and your marketing efforts.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706943664","position":4,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585706943664","name":"How should I promote my Facebook contest?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Stick to 2-3 channels and master them. The main ways to promote a contest are email lists, website traffic, influencers, organic traffic, referrals, and a few other ways (<a href=\"https:\/\/vyper.ai\/blog\/\">keep reading our blog<\/a> ?)","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707054373","position":5,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707054373","name":"Should I use a video or image for my Facebook contest ad?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"It's best to use both so that you can get all the ad placements. Video will work better in some placements and images will work better in others.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707455757","position":6,"url":"https:\/\/vyper.ai\/blog\/the-best-facebook-giveaway-examples\/#faq-question-1585707455757","name":"What are the most important Facebook contest rules?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The most important rule is to not force or require anyone to like your page, tag someone or make a purchase. You can require them to sign up with their name and email, then ask if they want to follow your page for extra points.","inLanguage":"en-US"},"inLanguage":"en-US"}]}},"uagb_featured_image_src":{"full":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"thumbnail":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-150x150.png",150,150,true],"medium":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-300x188.png",300,188,true],"medium_large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-768x480.png",768,480,true],"large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-1024x640.png",1024,640,true],"1536x1536":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"2048x2048":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"et-pb-post-main-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-400x250.png",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-1080x675.png",1080,675,true],"et-pb-portfolio-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-400x284.png",400,284,true],"et-pb-portfolio-module-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-510x382.png",510,382,true],"et-pb-portfolio-image-single":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"et-pb-gallery-module-image-portrait":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-400x516.png",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"et-pb-image--responsive--desktop":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples.png",1080,675,false],"et-pb-image--responsive--tablet":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-980x613.png",881,551,true],"et-pb-image--responsive--phone":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2020\/01\/Facebook-Giveaway-Examples-480x300.png",432,270,true]},"uagb_author_info":{"display_name":"Jack Paxton","author_link":"https:\/\/vyper.ai\/blog\/author\/jack\/"},"uagb_comment_info":5,"uagb_excerpt":"Facebook and Instagram have the audience, you just have to figure out how to leverage it. 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