{"id":5988,"date":"2019-12-19T04:11:20","date_gmt":"2019-12-19T04:11:20","guid":{"rendered":"https:\/\/vyper.io\/blog\/?p=5988"},"modified":"2023-10-30T14:07:58","modified_gmt":"2023-10-30T14:07:58","slug":"giveaway-email-templates","status":"publish","type":"post","link":"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/","title":{"rendered":"Giveaway Email Templates"},"content":{"rendered":"\n<p>This guide will go over the emails you need to be sending before, during and after you giveaway or contest. Copy these giveaway email templates for huge open rates and campaign success.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/ucarecdn.com\/ffd0e58a-2c71-487b-ad1d-97d03ccd52b4\/-\/stretch\/off\/-\/scale_crop\/1080x675\/center\/\" alt=\"\" class=\"wp-image-6051\"\/><\/figure>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-2  uagb-block-036b0459-35b3-4659-8934-729517f70e8e wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-undefined uagb-block-036b0459-35b3-4659-8934-729517f70e8e     \"\n\t\t\t\t\tdata-scroll= \"\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable Of Contents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#giveaway-email-templates-before\" class=\"uagb-toc-link__trigger\">Giveaway Email Templates &#8211; Before<\/a><li class=\"uagb-toc__list\"><a href=\"#giveaway-email-templates-during\" class=\"uagb-toc-link__trigger\">Giveaway Email Templates &#8211; During<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#launch-giveaway-email-examples\" class=\"uagb-toc-link__trigger\">Launch Giveaway Email Examples<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#engagement-giveaway-email-examples\" class=\"uagb-toc-link__trigger\">Engagement Giveaway Email Examples<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#scarcity-giveaway-email-examples\" class=\"uagb-toc-link__trigger\">Scarcity Giveaway Email Examples<\/a><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#giveaway-email-templates-after\" class=\"uagb-toc-link__trigger\">Giveaway Email Templates &#8211; After<\/a><li class=\"uagb-toc__list\"><a href=\"#work-on-your-email-copy\" class=\"uagb-toc-link__trigger\">Work on Your Email Copy<\/a><li class=\"uagb-toc__list\"><a href=\"#summary\" class=\"uagb-toc-link__trigger\">Summary<\/a><\/ul><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-2ed2b5b4 wp-block-button uagb-marketing-btn__outer-wrap uagb-marketing-btn__icon-before\"><a href=\"https:\/\/vy.lc\/125057mctag\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">Access The Giveaway Partner Database<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 384 512\"><path d=\"M224 0V128C224 145.7 238.3 160 256 160H384V448C384 483.3 355.3 512 320 512H64C28.65 512 0 483.3 0 448V64C0 28.65 28.65 0 64 0H224zM80 224C57.91 224 40 241.9 40 264V344C40 366.1 57.91 384 80 384H96C118.1 384 136 366.1 136 344V336C136 327.2 128.8 320 120 320C111.2 320 104 327.2 104 336V344C104 348.4 100.4 352 96 352H80C75.58 352 72 348.4 72 344V264C72 259.6 75.58 256 80 256H96C100.4 256 104 259.6 104 264V272C104 280.8 111.2 288 120 288C128.8 288 136 280.8 136 272V264C136 241.9 118.1 224 96 224H80zM175.4 310.6L200.8 325.1C205.2 327.7 208 332.5 208 337.6C208 345.6 201.6 352 193.6 352H168C159.2 352 152 359.2 152 368C152 376.8 159.2 384 168 384H193.6C219.2 384 240 363.2 240 337.6C240 320.1 231.1 305.6 216.6 297.4L191.2 282.9C186.8 280.3 184 275.5 184 270.4C184 262.4 190.4 256 198.4 256H216C224.8 256 232 248.8 232 240C232 231.2 224.8 224 216 224H198.4C172.8 224 152 244.8 152 270.4C152 287 160.9 302.4 175.4 310.6zM280 240C280 231.2 272.8 224 264 224C255.2 224 248 231.2 248 240V271.6C248 306.3 258.3 340.3 277.6 369.2L282.7 376.9C285.7 381.3 290.6 384 296 384C301.4 384 306.3 381.3 309.3 376.9L314.4 369.2C333.7 340.3 344 306.3 344 271.6V240C344 231.2 336.8 224 328 224C319.2 224 312 231.2 312 240V271.6C312 294.6 306.5 317.2 296 337.5C285.5 317.2 280 294.6 280 271.6V240zM256 0L384 128H256V0z\"><\/path><\/svg><p class=\"uagb-marketing-btn__prefix\">Get 45,160+ brands contact info <\/p><\/a><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"0-giveaway-email-templates---before\">Giveaway Email Templates &#8211; Before<\/h2>\n\n\n\n<p>It&#8217;s important to hype up your audience and get them excited about your campaign. <\/p>\n\n\n\n<p>That&#8217;s why you should be sending some emails before your campaign even starts. This does require a little more organization and planning but the increased open and click rates will be worth it.<\/p>\n\n\n\n<p>You can also add scarcity by using a sign-up bonus. It&#8217;s a good idea to limit the time or amount to get a better open and click-through rate on your emails. <\/p>\n\n\n\n<p>For example, this could be the first 50 people get 500 bonus points. Or first 50 people get a free product, great discount or <\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"1-1-week-before\">1 Week before<\/h4>\n\n\n\n<p><strong>Subject line:<\/strong> HUGE announcement planned, want early access?<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hi XXX,<br><br>We have a huge surprise planned for all our awesome followers and fans next week. But only a select few are going to be notified early. <br><br>So keep an eye out in your inbox for an email next &lt;&lt;Tuesday&gt;&gt;. <br><br>The surprise will only be available for the first 50 people, so you&#8217;ll have to be quick!<br><br>Cheers,<br>Jack<\/p>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"2-giveaway-email-templates---during\">Giveaway Email Templates &#8211; During<\/h2>\n\n\n\n<p>It&#8217;s important to not only start your campaign off strong but also keep people engaged throughout. The easiest way to do this is by using email, messenger\/bots or social media posts. <\/p>\n\n\n\n<p>Ideally the more channels you communicate on, the better. <\/p>\n\n\n\n<p>This post is going to focus on email as it is still one of the most effective ways to get in touch with people. People on average spend between 2-5 hours a day checking personal or work emails. More than 90% of people who use the internet check their email daily. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><img decoding=\"async\" src=\"https:\/\/ucarecdn.com\/88045810-fa0d-4a40-bac6-f8d8f455d874\/\" alt=\"giveaway email stats\"\/><\/figure>\n\n\n\n<p><strong>TIP<\/strong> &#8211; it might be a good idea to ask for people&#8217;s &#8220;work&#8221; emails!<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"3-launch-giveaway-email-examples\">Launch Giveaway Email Examples<\/h3>\n\n\n\n<p>Copy the template below to get your current list involved and referring their friends, family, and co-workers to your campaign. The reason you want to notify your current subscriber&#8217;s os that they probably know and hang out with people very similar to themselves. <\/p>\n\n\n\n<p>You will want to attract other people just like your current customer and email list. So even though you already gave these people&#8217;s emails, the point of these emails is to get them to refer others and complete the bonus actions. <\/p>\n\n\n\n<p>See what bonus actions are <a rel=\"noreferrer noopener\" aria-label=\"here (opens in a new tab)\" href=\"https:\/\/vyper.io\/blog\/best-custom-entries-use-contest-huge-growth\/\" target=\"_blank\">here<\/a>, also what they look like in action <a href=\"https:\/\/vyper.io\/blog\/use-cases\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"here (opens in a new tab)\">here<\/a>.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"4-kickoff-email-to-your-list\">Kickoff email to your list<\/h4>\n\n\n\n<p><strong>Subject Line: <\/strong>How does a new XXXX sound?<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hi XXX,<br><br>We&#8217;re excited to launch our &lt;&lt;summer giveaway promotion&gt;&gt;! It&#8217;s a promotion we are running to reward all the amazing people who help share our &lt;&lt;brands&gt;&gt; story!<br><br>Enter to unlock some awesome prizes, here&#8217;s a few;<br>&#8211; &lt;&lt;Prize 1&gt;&gt;<br>&#8211; &lt;&lt;Prize 2&gt;&gt;<br><br><strong>Enter \u2192 <a href=\"https:\/\/vyper.io\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"HERE (opens in a new tab)\">HERE<\/a><\/strong><br><br>Here&#8217;s how it works. Enter above, share with friends, complete actions, then get rewards. Click above to find our what all the rewards are and how to unlock them.<br><br>Good luck,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"5-kickoff-email-to-someone-else-list\">Kickoff email to someone else list<\/h4>\n\n\n\n<p><strong>Subject Line: <\/strong>We partnered up with XXX. See why that&#8217;s great for you!<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hi XXX,<br><br>We partnered up with XXX, they are an awesome brand that does XXX.<br><br>To celebrate the partnership we are hosting a crazy giveaway full of amazing rewards. <br><br><strong>A few things you can unlock or win:<\/strong><br>&#8211; &lt;&lt;Prize 1&gt;&gt;<br>&#8211; &lt;&lt;Prize 2&gt;&gt;<br><br><a rel=\"noreferrer noopener\" aria-label=\"Enter here to get started (opens in a new tab)\" href=\"https:\/\/vyper.io\" target=\"_blank\">Enter here to get started<\/a><br><br>Let us know if you have any questions,<br>Jack<\/p>\n<\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"6-engagement-giveaway-email-examples\">Engagement Giveaway Email Examples<\/h3>\n\n\n\n<p>Engagement is everything is a saturated world full of fake profiles, bots and distracted consumers. <\/p>\n\n\n\n<p>Not only do you need to capture the attention of people in an overcrowded social feed, but you also have to keep them engaged and active with your brand. It&#8217;s very easy to forget a brand when the average person sees around 1,700 banner ads per week. That does not even include social ads, promotional emails, and video ads.<\/p>\n\n\n\n<p>Let&#8217;s take a look at some great ways to engage the participants in your giveaway or contest.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"7--new-bonus-action-added-\"> New bonus action added <\/h4>\n\n\n\n<p><strong>Subject Line: <\/strong>New ways to earn points &amp; win<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hey XXX,<br><br>I wanted to share a quick tip, you are close to unlocking your next reward and I wanted to let you know that we just added a NEW bonus action!<br><br>The action is &lt;&lt;&#8220;Share this Facebook post&#8221; for an extra 100 points&gt;&gt;.<br><br>Log in to your dashboard to complete the action <a href=\"https:\/\/vyper.io\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"HERE (opens in a new tab)\">HERE<\/a><br><br>Good luck,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"8--new-reward-added\"> New reward added<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> New reward added, unlock it now<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>I have some great news! <br><br>A new reward has been added to the &lt;&lt;giveaway&gt;&gt;!<br><br><a rel=\"noreferrer noopener\" aria-label=\"Take a look to see the new prizes you could win. (opens in a new tab)\" href=\"https:\/\/vyper.io\" target=\"_blank\">Take a look to see the new prizes you could win.<\/a><br><br>Keep referring others and completing bonus actions to earn points. It will help you unlock rewards and win prizes.<br><br>Cheers,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"9--reminder-for-participants-to-share\"> Reminder for participants to share<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> More points = more rewards. Here&#8217;s how!<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hi XXX,<br><br>Just a quick reminder that you are very close to unlocking a reward in our giveaway.<br><br>To collect points to unlock rewards you can do two things. <br>1 &#8211; Refer friends using your referral link<br>2 &#8211; Complete bonus actions<br><br><a href=\"https:\/\/vyper.io\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Get started here to unlock more!\n (opens in a new tab)\"><strong>Get started here to unlock more!<br><\/strong><\/a><br>Cheers,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"10--reminder-to-complete-bonus-actions-for-points\"> Reminder to complete bonus actions for points<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> Complete these actions to unlock more points<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hey XXX,<br><br>Just wanted to send you a quick reminder on how our giveaway works so you can earn and unlock all the prizes.<br><br>Enter \u2192 Refer others \u2192 Complete bonus actions \u2192 Unlock prizes<br><br>Some of the bonus actions you can complete to earn points are<br>&#8211; &lt;&lt;Bonus action 01 = XXX Points&gt;&gt;<br>&#8211; &lt;&lt;Bonus action 02 = XXX Points&gt;&gt;<br>&#8211; &lt;&lt;Bonus action 03 = XXX Points&gt;&gt;<br><br>Let me know if you have any questions about the giveaway.<br><br>Cheers,<br>Jack<\/p>\n<\/div>\n\n\n\n<p>So there are many ways to engage your giveaway or contest participants. As long as you keep them excited and the emails actionable, you should see above-average open and click-through rates.<\/p>\n\n\n\n<p>This is of huge benefit to the deliverability of your lists and emails, the more people engage (open and click) the higher the chance of your giveaway emails staying in the main inbox instead of spam. Not just giveaway emails either, all emails in the future as well. <\/p>\n\n\n\n<p>Since consumers are now taking 8-12 touch points on average before being comfortable making a purchase from a brand. Our bet is that you will be sending more than just giveaway emails to all these new leads in the future.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"11-scarcity-giveaway-email-examples\">Scarcity Giveaway Email Examples<\/h3>\n\n\n\n<p>Motivation is an important factor when it comes to most things in life. Motivation is also hard to create in a lot of situations. We have found that scarcity does a pretty good job though. <\/p>\n\n\n\n<p>By limiting something, it increases the desire for people to have it. Look at supreme, one of the highest in-demand brands ever who&#8217;s product is extremely easy to replicate. The difference is branding and scarcity.<\/p>\n\n\n\n<p>So these emails are going to help increase the scarcity in your giveaway emails<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"12-halfway-through-the-campaign\">Halfway through the campaign<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> We&#8217;re halfway, have you claimed a prize yet?<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>We are halfway through our giveaway. This is good and bad news for you!<br><br>The good news is that we are much close to drawing a winner that could be you.<br><br>The bad news is that you don&#8217;t have much time left to collect points to unlock rewards and increase your chance of winning the grand prize.<br><br>Access your giveaway dashboard to collect more points to unlock rewards. <br><br><a rel=\"noreferrer noopener\" aria-label=\"Access HERE (opens in a new tab)\" href=\"https:\/\/vyper.io\" target=\"_blank\">Access Now<\/a><br><br>Cheers,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"13--only-x-days-left\"> Only X days left<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> Time is running out, only X days left!<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>1 lucky winner will be awarding &lt;&lt;Prize&gt;&gt; in X days, it could be you!<br><br>Unfortunately time is running out though to unlock the milestone prizes in our awesome giveaway.<br><br>Don&#8217;t miss out, keep collecting points by referring others and completing bonus actions.<br><br><a rel=\"noreferrer noopener\" aria-label=\"Get Started (opens in a new tab)\" href=\"https:\/\/vyper.io\" target=\"_blank\">Get Started<\/a><br><br>Good Luck,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"14--last-day-of-the-campaign\"> Last day of the campaign<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong> Everybody Panic, It&#8217;s the Last Day of the XXX Giveaway<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>It&#8217;s been a wild ride but we are down to the final 24 hours of the &lt;&lt;XXX&gt;&gt; giveaway and a winner will be drawn. <br><br>To increase your chance of winning, make sure you refer as many friends as possible and complete all the bonus actions.<br><br>The spoils always go to the one that puts in just that extra 1% effort. So let&#8217;s make that you!<br><br>Good luck, talk tomorrow,<br>Jack <\/p>\n<\/div>\n\n\n\n<p>There you go, that&#8217;s all the email you will need to send to keep all your participants engaged in your giveaway or contest.<\/p>\n\n\n\n<p>Remember that you do not have to send all these at all. You can simply pick and choose which ones are relevant to your campaign and business.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"has-text-align-center wp-block-heading\" id=\"free-download-get-all-our-contest-giveaway-marketing-guides-checklists-and-tutorials-that-have-helped-100-s-of-brands-collect-15k-emails-in-under-21-days\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-green-cyan-color\"><strong>FREE DOWNLOAD: Get all Our Contest &amp; Giveaway Marketing Guides, Checklists, and tutorials<\/strong> that have helped 100&#8217;s of brands collect 15k+ emails in under 21 days!<\/mark><\/h4>\n\n\n\n<div id=\"vy-form-embed-126456\"><\/div><script>var vy_contest_id = 126456; var vy_contest_url = 'https:\/\/vy.lc\/126456siumk';<\/script><script src=\"https:\/\/d1k80c2u160186.cloudfront.net\/vyembedjsobfv2.js\"><\/script>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"15-giveaway-email-templates---after\">Giveaway Email Templates &#8211; After<\/h2>\n\n\n\n<p>Now that you have all these leads and your email list is 10x the size, it&#8217;s time to monetize it. Well to be more accurate, provide value, then monetize. <\/p>\n\n\n\n<p>One mistake we see many brands make is trying to force a sale, they then wreck the relationship they have built with the lead and lose the opportunity to monetize.<\/p>\n\n\n\n<p>Our suggestion is to have some great ending emails, with some soft sells.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"16--contest-over\"> Contest over<\/h4>\n\n\n\n<p>Subject Line: The XXX giveaway has ended, what next?<\/p>\n\n\n\n<div style=\"font-family: 'Courier New', 'monospace'; margin: 2%;\">\n<p>Hi XXX,<br><br>I just wanted to let you know that the giveaway has ended and we will be selecting a winner this week!<br><br>Hope it&#8217;s you, keep your eyes out for an email from us!<br><br>In the meantime, check out our free XXX.<br><br>Talk soon,<br>Jack<\/p>\n<\/div>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"17--announce-winner\"> Announce winner<\/h4>\n\n\n\n<p><strong>Subject Line:<\/strong>  Winner of the XXX giveaway!<\/p>\n\n\n\n<p><strong>Body example below:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-default\"><img loading=\"lazy\" decoding=\"async\" width=\"637\" height=\"1024\" src=\"https:\/\/vyper.io\/blog\/wp-content\/uploads\/2018\/10\/unnamed-637x1024.png\" alt=\"contest \/ giveaway thank you email\" class=\"wp-image-1874\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-637x1024.png 637w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-187x300.png 187w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-768x1234.png 768w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-680x1093.png 680w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-500x804.png 500w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-400x643.png 400w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-200x321.png 200w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed-50x80.png 50w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2018\/10\/unnamed.png 784w\" sizes=\"(max-width: 637px) 100vw, 637px\" \/><\/figure>\n\n\n\n<p>It&#8217;s really important to add value and engage with your new leads, there are some example follow up emails you could send.<\/p>\n\n\n\n<ul>\n<li>Positive customer stories &amp; use cases.<\/li>\n\n\n\n<li>Free PDF\u2019s or content (Offer something of value).<\/li>\n\n\n\n<li>Free plus shipping offer.<\/li>\n\n\n\n<li>Testimonials, publicity &amp; social validation.<\/li>\n\n\n\n<li>Buy 1 get 1 free.<\/li>\n\n\n\n<li>Discount on refillable products.<\/li>\n\n\n\n<li>$ or % discount (limited time).<\/li>\n\n\n\n<li>Announce your brand\u2019s referral program and give them a bonus for signing up.<\/li>\n\n\n\n<li>Trust builder with screenshots of awesome social posts.<\/li>\n\n\n\n<li>Content (tips, funny, curated content they will like).<\/li>\n\n\n\n<li>Offers (sales, product announcement, bundle sells, open the box, pre-orders).<\/li>\n\n\n\n<li>Your top blog posts.<\/li>\n\n\n\n<li>Link roundups from the experts in your niche.<\/li>\n\n\n\n<li>Fun facts, stats, and knowledge about your niche.<\/li>\n\n\n\n<li>Answer FAQ\u2019s from your customers and leads.<\/li>\n\n\n\n<li>Debunk risk or objections.<\/li>\n<\/ul>\n\n\n\n<p>Check out our <a rel=\"noreferrer noopener\" aria-label=\"blog (opens in a new tab)\" href=\"https:\/\/vyper.io\/blog\" target=\"_blank\">blog<\/a>, <a rel=\"noreferrer noopener\" aria-label=\"courses (opens in a new tab)\" href=\"https:\/\/vyper.io\/courses\/index\" target=\"_blank\">courses<\/a> (make sure you have a VYPER account before clicking link) and join our&nbsp;<a href=\"https:\/\/www.facebook.com\/groups\/vypergrowth\/\">Facebook group<\/a>&nbsp;to get other marketing ideas for emails, campaigns, optimizations, and growth hacks.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Work on Your Email Copy<\/h2>\n\n\n\n<p>Always consider the reader when drafting out a copy for your email. Ensure that the subject line and content are valuable to the reader. They should be intrigued enough to want to click on the email and read further.<\/p>\n\n\n\n<p>Select a well-spaced and clean format for your emails. Stay away from fancy fonts or fonts that are difficult to read.<\/p>\n\n\n\n<p>Keep your words, phrases, and overall message easy to read and understand. The main objective is to deliver a message to your subscribers so they can act upon it.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Increase Your Sales with Excellent Copywriting\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/D6YEDv3dpas?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>It&#8217;s also crucial that you have your brand&#8217;s target audience in mind when drafting your email. Create an email that aligns with your brand and its target audience&#8217;s preferences.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"18-summary\">Summary<\/h2>\n\n\n\n<p>So by now, you should have a good list of ideas on what you will be sent before, during and after your giveaway or contest campaign. By communicating with your audience you can easily 2-3x the amount of engagement and results. <\/p>\n\n\n\n<p>Getting participants to simply sign up is one thing, you will get their email but there&#8217;s a lot of missed opportunity. <\/p>\n\n\n\n<p>If you can get someone to sign up then engage in your campaign, you will still collect their email but also a new follower on multiple channels, referral shares, leads, and customers. So you can see how having engaged participants are much more valuable.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n  <div class=\"related-post grid\">\r\n      <div class=\"post-list \">\r\n\r\n            <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Referral Giveaway\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-980x613.png 980w, 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The value of an engaged participants is 10x higher than an unengaged one.<\/p>\n","protected":false},"author":2,"featured_media":12216,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[71,270,75,28,13,76,2,73,11],"tags":[15,256,24,65],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Giveaway Email Templates | VYPER - Giveaway &amp; Contest Builder<\/title>\n<meta name=\"description\" content=\"A huge list of giveaway email templates you can steal to make your campaign engaging and successful. The value of an engaged participants is 10x higher than an unengaged one.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Giveaway Email Templates | VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"og:description\" content=\"A huge list of giveaway email templates you can steal to make your campaign engaging and successful. The value of an engaged participants is 10x higher than an unengaged one.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\" \/>\n<meta property=\"og:site_name\" content=\"VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vypergrowth\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/vypergrowth\" \/>\n<meta property=\"article:published_time\" content=\"2019-12-19T04:11:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-30T14:07:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/12\/Giveaway-Email-Templates.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jack Paxton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:site\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jack Paxton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\"},\"author\":{\"name\":\"Jack Paxton\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec\"},\"headline\":\"Giveaway Email Templates\",\"datePublished\":\"2019-12-19T04:11:20+00:00\",\"dateModified\":\"2023-10-30T14:07:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\"},\"wordCount\":2071,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/12\/Giveaway-Email-Templates.jpeg\",\"keywords\":[\"Giveaway\",\"giveaway email templates\",\"Giveaway Tools\",\"run a giveaway\"],\"articleSection\":[\"Acquisition\",\"Blog\",\"Contest\",\"E-commerce\",\"Email Marketing\",\"Giveaway\",\"Marketing\",\"Tools\",\"Viral Contest Marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\",\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/\",\"name\":\"Giveaway Email Templates | VYPER - Giveaway &amp; Contest Builder\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-email-templates\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2019\/12\/Giveaway-Email-Templates.jpeg\",\"datePublished\":\"2019-12-19T04:11:20+00:00\",\"dateModified\":\"2023-10-30T14:07:58+00:00\",\"description\":\"A huge list of giveaway email templates you can steal to make your campaign engaging and successful. 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