{"id":6969,"date":"2020-03-24T14:59:50","date_gmt":"2020-03-24T14:59:50","guid":{"rendered":"https:\/\/vyper.io\/blog\/?p=6969"},"modified":"2024-09-21T10:35:31","modified_gmt":"2024-09-21T10:35:31","slug":"giveaway-contest-rules","status":"publish","type":"post","link":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/","title":{"rendered":"The Giveaway &#038; Contest Rules You Need to Know To Stay Legal"},"content":{"rendered":"\n<p>Contests and giveaways are a sure-fire way to grow your brand, business, and audience efficiently.&nbsp;<\/p>\n\n\n\n<p>Almost anything goes with a contest or giveaway as you can host them anywhere and choose a prize for your liking.&nbsp;<\/p>\n\n\n\n<p>However, you will still have to be cautious when hosting them.&nbsp;<\/p>\n\n\n\n<p><strong>Your campaign has to comply with the law.<\/strong><\/p>\n\n\n\n<p>You can set the rules for your contest or giveaway, but you will still have to make sure that you are not going against the law.<\/p>\n\n\n\n<p>This article has a quick overview of the most important legal requirements regarding contests and giveaways, which will help you get a better understanding of the law when you host your next campaign.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/ca027569-3a18-434a-832a-c8d0d1112542\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"contest rules\" class=\"wp-image-7006\"\/><\/figure>\n\n\n\t\t\t\t<div class=\"wp-block-uagb-table-of-contents uagb-toc__align-left uagb-toc__columns-2  uagb-block-f3218632      \"\n\t\t\t\t\tdata-scroll= \"\"\n\t\t\t\t\tdata-offset= \"30\"\n\t\t\t\t\tstyle=\"\"\n\t\t\t\t>\n\t\t\t\t<div class=\"uagb-toc__wrap\">\n\t\t\t\t\t\t<div class=\"uagb-toc__title\">\n\t\t\t\t\t\t\tTable Of Contents\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"uagb-toc__list-wrap \">\n\t\t\t\t\t\t<ol class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#types-of-giveaways\" class=\"uagb-toc-link__trigger\">Types of Giveaways<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#sweepstakes\" class=\"uagb-toc-link__trigger\">Sweepstakes<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#contest\" class=\"uagb-toc-link__trigger\">Contest<\/a><li class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#lottery\" class=\"uagb-toc-link__trigger\">Lottery<\/a><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#no-purchase-necessary-laws\" class=\"uagb-toc-link__trigger\">No Purchase Necessary Laws<\/a><li class=\"uagb-toc__list\"><a href=\"#amoe-alternate-method-of-entry\" class=\"uagb-toc-link__trigger\">AMOE &#8211; Alternate Method of Entry<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#some-of-the-most-common-amoe-is\" class=\"uagb-toc-link__trigger\">Some of the most common AMOE is:<\/a><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#the-importance-of-having-official-contest-rules\" class=\"uagb-toc-link__trigger\">The Importance of Having Official Contest Rules<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#what-do-you-include-in-official-contest-rules\" class=\"uagb-toc-link__trigger\">What Do You Include in Official Contest Rules?<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/li><li class=\"uagb-toc__list\"><a href=\"#setting-up-rules-for-an-instagram-giveaway-or-contest\" class=\"uagb-toc-link__trigger\">Setting Up Rules for an Instagram Giveaway or Contest<\/a><li class=\"uagb-toc__list\"><a href=\"#legal-contracts-with-influencers\" class=\"uagb-toc-link__trigger\">Legal Contracts with Influencers<\/a><li class=\"uagb-toc__list\"><a href=\"#qa-contest-rules\" class=\"uagb-toc-link__trigger\">Q&amp;A Contest Rules<\/a><li class=\"uagb-toc__list\"><a href=\"#tldr-giveaway-contest-rules\" class=\"uagb-toc-link__trigger\">TL;DR: Giveaway &amp; Contest Rules<\/a><ul class=\"uagb-toc__list\"><li class=\"uagb-toc__list\"><a href=\"#free-contest-giveaway-viral-growth-guide\" class=\"uagb-toc-link__trigger\">FREE: Contest &amp; Giveaway Viral Growth Guide<\/a><\/ul><\/ul><\/ul><\/ul><\/ol>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n<div class=\"wp-block-uagb-marketing-button uagb-marketing-btn__align-center uagb-marketing-btn__align-text-center uagb-marketing-btn__icon-after uagb-block-2ed2b5b4 wp-block-button uagb-marketing-btn__outer-wrap uagb-marketing-btn__icon-before\"><a href=\"https:\/\/vy.lc\/125057mctag\" class=\"uagb-marketing-btn__link wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\"><span class=\"uagb-marketing-btn__title\">Access The Giveaway Partner Database<\/span><svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 384 512\"><path d=\"M224 0V128C224 145.7 238.3 160 256 160H384V448C384 483.3 355.3 512 320 512H64C28.65 512 0 483.3 0 448V64C0 28.65 28.65 0 64 0H224zM80 224C57.91 224 40 241.9 40 264V344C40 366.1 57.91 384 80 384H96C118.1 384 136 366.1 136 344V336C136 327.2 128.8 320 120 320C111.2 320 104 327.2 104 336V344C104 348.4 100.4 352 96 352H80C75.58 352 72 348.4 72 344V264C72 259.6 75.58 256 80 256H96C100.4 256 104 259.6 104 264V272C104 280.8 111.2 288 120 288C128.8 288 136 280.8 136 272V264C136 241.9 118.1 224 96 224H80zM175.4 310.6L200.8 325.1C205.2 327.7 208 332.5 208 337.6C208 345.6 201.6 352 193.6 352H168C159.2 352 152 359.2 152 368C152 376.8 159.2 384 168 384H193.6C219.2 384 240 363.2 240 337.6C240 320.1 231.1 305.6 216.6 297.4L191.2 282.9C186.8 280.3 184 275.5 184 270.4C184 262.4 190.4 256 198.4 256H216C224.8 256 232 248.8 232 240C232 231.2 224.8 224 216 224H198.4C172.8 224 152 244.8 152 270.4C152 287 160.9 302.4 175.4 310.6zM280 240C280 231.2 272.8 224 264 224C255.2 224 248 231.2 248 240V271.6C248 306.3 258.3 340.3 277.6 369.2L282.7 376.9C285.7 381.3 290.6 384 296 384C301.4 384 306.3 381.3 309.3 376.9L314.4 369.2C333.7 340.3 344 306.3 344 271.6V240C344 231.2 336.8 224 328 224C319.2 224 312 231.2 312 240V271.6C312 294.6 306.5 317.2 296 337.5C285.5 317.2 280 294.6 280 271.6V240zM256 0L384 128H256V0z\"><\/path><\/svg><p class=\"uagb-marketing-btn__prefix\">Get 45,160+ brands contact info <\/p><\/a><\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Types of Giveaways<\/h2>\n\n\n\n<p>You should always specify the type of promotion that you are hosting. If you are hosting a giveaway, then make it clear to participants that they are entering a giveaway.<\/p>\n\n\n\n<p>If a person enters a giveaway, only to find out that they are now required to compete for the prize, it can potentially eliminate any trust you had with that person.&nbsp;<\/p>\n\n\n\n<p>There can also be legal repercussions for not clearly stating the type of promotion you are running (or for falsely stating the promo type).<\/p>\n\n\n\n<p>The most common types of promotions are:<\/p>\n\n\n\n<ul>\n<li>Sweepstakes<\/li>\n\n\n\n<li>Contests<\/li>\n\n\n\n<li>Lotteries<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Sweepstakes<\/h3>\n\n\n\n<p>People enter sweepstakes so they can stand a chance at winning a prize. The winner of a sweepstake is, for the most part, chosen out of a lucky draw (or picked out at random).<\/p>\n\n\n\n<p>There is no entry fee for sweepstakes, nor are people required to purchase something to enter.<br>The common (or most popular term) for sweepstakes is a <strong><em>giveaway<\/em><\/strong>. It\u2019s common for brands to <a href=\"https:\/\/vyper.io\/blog\/how-to-create-a-viral-instagram-giveaway-or-contest\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"host giveaways (opens in a new tab)\">host giveaways<\/a> because of its popularity on social networks.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/f5c880e0-5729-4bac-95aa-b873f0ff51e1\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"TAH Book Giveaway\" class=\"wp-image-6980\"\/><\/figure>\n\n\n\n<p>If you are looking to host a giveaway of your own, it\u2019s crucial that you <strong>Do Not<\/strong> charge people to enter.<\/p>\n\n\n\n<p>You should host a giveaway that allows people to enter for free. There are various entry methods that you can use, which will be covered in more detail in this article.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Contest<\/h3>\n\n\n\n<p>People take part in contests to compete with one another with the hope of coming out first and winning a prize. In most cases, a winner is determined by their skill or effort made to reach the first place.<\/p>\n\n\n\n<p>With a contest, people upload media such as a photo or <a href=\"https:\/\/www.renderforest.com\/templates\" target=\"_blank\" rel=\"noreferrer noopener\">video as an entry method<\/a>. A winner is usually determined by skill or merit.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/2f9569d6-2ec0-451c-93eb-2eaf765c2884\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Wilson custom glove competition\" class=\"wp-image-7192\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.instagram.com\/p\/B-BE3N_jOOb\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Instagram<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Unlike giveaways, contests do not work on chance. Contestants must apply their skills and expertise to be able to compete with other contestants.<\/p>\n\n\n\n<p>Unlike giveaways, some contests will require users to make a purchase before they can enter. <a aria-label=\" (opens in a new tab)\" rel=\"noreferrer noopener\" href=\"https:\/\/stories.starbucks.com\/stories\/2014\/starbucks-invites-you-to-decorate-its-iconic-white-cup\/\" target=\"_blank\">Starbucks famously held a \u2018white cup contest\u2019 <\/a>that required users to doodle on an empty coffee cup that they purchased from the store. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/vyper.ai\/blog\/facebook-contest\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/0eece551-bb20-4018-a949-047d3553f5da\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Facebook viral contest\" class=\"wp-image-7361\" style=\"width:500px;height:500px\"\/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Want to learn how to create your own viral Facebook contest?<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center\"><a href=\"https:\/\/vyper.io\/blog\/facebook-contest\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em>Read the full post here.<\/em><\/strong><\/a><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Lottery<\/h3>\n\n\n\n<p>A lottery is a prize drawing that requires a purchase or payment to enter. In other words, people will have to buy a chance to win the prize.<br><\/p>\n\n\n\n<p>Lotteries are considered to be highly regulated. Most private lotteries are illegal by state law.&nbsp;<br>Because lotteries have substantial cash prizes, there is room for <a href=\"https:\/\/en.wikipedia.org\/wiki\/Lottery_fraud\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">fraudulent activities<\/a>. Because of this, it is recommended that you don\u2019t host your own lottery and use a giveaway or contest instead.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The Giveaway &amp; Contest Rules You Need to Know To Stay Legal\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/I0IIfGoO3R8?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-uagb-call-to-action uagb-block-888738a2 wp-block-button uagb-cta__outer-wrap\"><div class=\"uagb-cta__wrap\"><h3 class=\"uagb-cta__title\">FREE: Contest &amp; Giveaway Viral Growth Guide<\/h3><p class=\"uagb-cta__desc\">\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f\u2b50\ufe0f &#8212; Download all the guides, checklists, and outlines we use to build and market viral contests. See our case studies for examples of brands using these to collecting 50k emails and social followers in 3 weeks.<\/p><\/div><div class=\"uagb-cta__buttons\"><a href=\"https:\/\/vy.lc\/126456siumk\" class=\"uagb-cta__button-link-wrapper wp-block-button__link\" target=\"_blank\" rel=\"noopener noreferrer\">DOWNLOAD<svg xmlns=\"https:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 512 512\"><path d=\"M256 0C114.6 0 0 114.6 0 256c0 141.4 114.6 256 256 256s256-114.6 256-256C512 114.6 397.4 0 256 0zM382.6 302.6l-103.1 103.1C270.7 414.6 260.9 416 256 416c-4.881 0-14.65-1.391-22.65-9.398L129.4 302.6c-12.5-12.5-12.5-32.75 0-45.25s32.75-12.5 45.25 0L224 306.8V128c0-17.69 14.33-32 32-32s32 14.31 32 32v178.8l49.38-49.38c12.5-12.5 32.75-12.5 45.25 0S395.1 290.1 382.6 302.6z\"><\/path><\/svg><\/a><\/div><\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">No Purchase Necessary Laws<\/h2>\n\n\n\n<p>When setting up your next campaign, you must ensure that you are not in violation of any No Purchase Necessary Laws.&nbsp;<\/p>\n\n\n\n<p>These are laws that prevent brands from requesting a purchase or payment from users to enter the contest.&nbsp;<\/p>\n\n\n\n<p>This also applies to other forms of consideration, such as monetary and non-monetary (time and effort put in by entrant that benefits the sponsor).&nbsp;<\/p>\n\n\n\n<p>Examples include:<\/p>\n\n\n\n<ul>\n<li><strong>Giveaway (sweepstakes) <\/strong>&#8211; A campaign in which the winners are picked at random. You are prohibited from requesting entrants to make a purchase.<\/li>\n\n\n\n<li><strong>Contest<\/strong> &#8211; A campaign in which winners are picked based on merit and are also skill-based.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>So, when hosting a giveaway, it&#8217;s crucial to set up a non-monetary entry method. You, as the sponsor, cannot benefit financially with every giveaway entry.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/93dda374-f79d-4be7-ba92-27d4b9a5a504\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Klook Facebook Flash Giveaway\" class=\"wp-image-7193\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.facebook.com\/klookmy\/photos\/a.1780068942293383\/2061395180827423\/?type=3\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>With a contest, you can ask for purchases or other forms of consideration. For example, a <a href=\"https:\/\/vyper.io\/blog\/facebook-contest\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Facebook photo contest<\/a> that requires all contestants to submit pictures of themselves using your product.&nbsp;<\/p>\n\n\n\n<p>In this case, contestants will have to purchase your product so they can combine it with their skill to take part in your contest.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/eeae2416-8d93-407b-9a37-5c672ec42904\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Starbucks Reusable cup contest\" class=\"wp-image-7196\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.instagram.com\/p\/BwAAeZGnq1e\/\">Instagram<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><a href=\"https:\/\/vyper.io\/user\/register?redirect=freeaccount\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/72d925c3-8b8e-4a41-b070-c27975e11e6f\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"VYPER Free Account Signup Golds Gym\" class=\"wp-image-8511\"\/><\/a><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">AMOE &#8211; Alternate Method of Entry<\/h2>\n\n\n\n<p>Sweepstakes in the US are required by law to have an Alternate Method of Entry (AMOE or Alternate Means of Entry).&nbsp;<\/p>\n\n\n\n<p>If the sweepstakes do require a purchase to gain entry, then the rules must also list a \u2018no purchase\u2019 (AMOE) entry method.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Some of the most common AMOE is:<\/h3>\n\n\n\n<ul>\n<li><strong>Mail<\/strong> &#8211; In the past, people used to physically mail letters or entry forms to the brand\u2019s PO Box address. Now, people can simply email their entries to an email address that is set up to receive entries for the promotion.<\/li>\n\n\n\n<li><strong>Phone call and text<\/strong> &#8211; Another popular entry method from the past that is slowly phasing out. This method allows people to gain entry by phoning or texting the brand that\u2019s hosting the promotion.<\/li>\n\n\n\n<li><strong>Social media<\/strong> &#8211; This entry method allows users to gain entry by engaging with your brand on social media. It&#8217;s one of the most popular and efficient entry methods, which is why most brands prefer this method.<\/li>\n\n\n\n<li><strong>Online entry forms<\/strong> &#8211; People can gain entry to a giveaway by completing an entry form on a website.\u00a0It is crucial to have proper <a href=\"https:\/\/clearout.io\/blog\/form-validation\/\" target=\"_blank\" rel=\"noreferrer noopener\">form validation<\/a> to ensure that all required fields are correctly filled out.<\/li>\n\n\n\n<li><strong>In-person entry<\/strong> &#8211; When people are allowed to submit their entry in-store or at an event.<\/li>\n<\/ul>\n\n\n\n<p>It&#8217;s compulsory by law to include all alternate methods of entry in the rules of your sweepstakes.&nbsp;<\/p>\n\n\n\n<p>Any user that uses alternate methods of entry to your sweepstakes must also have the same odds of winning as the rest of the entrants.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/09fbccd1-2850-4283-8127-78e2714f084a\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Katielee cosmetics giveaway\" class=\"wp-image-7197\"\/><figcaption class=\"wp-element-caption\">Source: <em><a href=\"https:\/\/www.instagram.com\/p\/B9xRhZ4BqFX\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Instagram<\/a><\/em><\/figcaption><\/figure>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><em>In the above giveaway, users can gain entry (and additional entries) for every person they tag in the post. The brand also clearly states \u2018no purchase necessary\u2019 in the post.<\/em><\/p>\n\n\n\n<p>If you are unsure about setting up an alternate method of entries for your giveaway, then it\u2019s best to simply run a promotion that does not require a purchase to enter. You can instead use other actions that are useful to you, like tag a friend in this post (from the example above) or visit our website. <\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n<h4 class=\"has-text-align-center wp-block-heading\" id=\"free-download-get-all-our-contest-giveaway-marketing-guides-checklists-and-tutorials-that-have-helped-100-s-of-brands-collect-15k-emails-in-under-21-days\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-vivid-green-cyan-color\"><strong>FREE DOWNLOAD: Get all Our Contest &amp; Giveaway Marketing Guides, Checklists, and tutorials<\/strong> that have helped 100&#8217;s of brands collect 15k+ emails in under 21 days!<\/mark><\/h4>\n\n\n\n<div id=\"vy-form-embed-126456\"><\/div><script>var vy_contest_id = 126456; var vy_contest_url = 'https:\/\/vy.lc\/126456siumk';<\/script><script src=\"https:\/\/d1k80c2u160186.cloudfront.net\/vyembedjsobfv2.js\"><\/script>\n<\/div>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The Importance of Having Official Contest Rules<\/h2>\n\n\n\n<p><em>It is essential for any giveaway to have its own set of \u2018official rules\u201d.&nbsp;<\/em><\/p>\n\n\n\n<p>Having rules will ensure that your giveaway runs smoothly. Rules can protect you, and even your entrants should an issue arise during or after the giveaway.<\/p>\n\n\n\n<p><em>It is also essential that the rules are easy to find and not difficult to understand.&nbsp;<\/em><\/p>\n\n\n\n<p>Official rules for a giveaway can be made up of rules set by you. However, the rules you set must comply with both the guidelines of the platform you are hosting the giveaway on (e.g. Instagram) and the law of your country.<\/p>\n\n\n\n<p>Social networks like <a href=\"https:\/\/help.instagram.com\/179379842258600\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Instagram state that they will not be liable<\/a> if an issue or dispute occurs during or after your giveaway.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/7c9f8285-21df-463d-b74b-2127a627e7bc\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"Instagram Promotion Guidlines\" class=\"wp-image-6988\"\/><\/figure>\n\n\n\n<p>Because of this, you should not rely on the social network to intervene during any issues or disputes.<\/p>\n\n\n\n<p><strong>Your own official rules will assist you in decreasing the risk of liability.<\/strong><\/p>\n\n\n\n<p>It is also crucial that you make sure you follow the rules of the law. Setting rules that are considered illegal in your state can impact negatively on your brand.&nbsp;<\/p>\n\n\n\n<p>For this reason, it is advised to consider legal advice when establishing rules for your contest (or when drawing up terms and conditions).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Do You Include in Official Contest Rules?<\/h3>\n\n\n\n<p>When creating the official rules for a giveaway, you should try and include the following:<\/p>\n\n\n\n<ul>\n<li>Giveaway dates. This includes the opening date and closing date of the giveaway, as well as the date when winners will be chosen.<\/li>\n\n\n\n<li>A description of the prize, including its retail value.<\/li>\n\n\n\n<li>Determine how winners will be chosen.<\/li>\n\n\n\n<li>Determine how winners will be contacted. For example \u2018winners will be contacted via email.&nbsp;<\/li>\n\n\n\n<li>The platform will be used to announce the winners. This can be <a href=\"https:\/\/www.hubspot.com\/products\/cms\/web-hosting\" target=\"_blank\" rel=\"noreferrer noopener\">your website<\/a>, social media, or an email sent to all participants.<\/li>\n\n\n\n<li>Contact details of the brand hosting the giveaway. This includes a complete name and address.<\/li>\n\n\n\n<li>The location where the giveaway is being hosted. Also, determine who will be able to take part in the giveaway (e.g. a giveaway that is restricted only to U.S. residents).<\/li>\n\n\n\n<li>Minimum age required to enter the giveaway.<\/li>\n\n\n\n<li>Determine how a winner will receive their prize and when. If you plan on delivering the prize to the winner, then specify the estimated time of arrival.<\/li>\n\n\n\n<li>When hosting a giveaway on social media, always state that the giveaway is in no way sponsored by that social network.<\/li>\n<\/ul>\n\n\n\n<p>VYPER has a terms and conditions generator which can populate some general rules for your campaign. This will help cover the basics. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\">First Step<\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/6d286788-ae2d-439b-aa79-b8cac4d8e7b8\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"VYPER Giveaway law\" class=\"wp-image-7009\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>S<\/strong>econd <strong>Step<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/b09f4711-9b4a-4262-aa5d-999462fe6010\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"VYPER contest law\" class=\"wp-image-7010\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>T<\/strong>hird <strong>Step<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/cdn.vyper.io\/bcff62ae-aa97-48ee-85e1-89da3c315542\/-\/stretch\/off\/-\/preview\/1024x1024\/\" alt=\"giveaway t&amp;c template\" class=\"wp-image-7011\"\/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Setting Up Rules for an Instagram Giveaway or Contest<\/h2>\n\n\n\n<p><strong>Instagram giveaways<\/strong>&nbsp;are a fantastic way to grow your brand online and on social media. To host successful giveaways, planning ahead and establishing proper Instagram giveaway rules is crucial. Consider the following when setting rules for your Instagram Giveaway:<\/p>\n\n\n\n<ol>\n<li><strong>Entry Method<\/strong>: Define clear rules for entering the giveaway. Options include filling out a form, tagging friends, downloading an app, or submitting a selfie.<\/li>\n\n\n\n<li><strong>Prize Rules and Restrictions<\/strong>: Specify the prize and any limitations.<\/li>\n\n\n\n<li><strong>Closing Date for Entries<\/strong>: Set a deadline for participation.<\/li>\n\n\n\n<li><strong>Winner Selection<\/strong>: Explain how winners will be chosen.<\/li>\n\n\n\n<li><strong>Claiming the Prize<\/strong>: Outline the process for claiming the prize.<\/li>\n\n\n\n<li><strong>Terms and Conditions<\/strong>: Include any additional terms.<\/li>\n\n\n\n<li><strong>Break Rules and Disqualification<\/strong>: Address consequences for rule violations.<\/li>\n<\/ol>\n\n\n\n<p>Well-crafted giveaway rules can save your brand from embarrassment and ensure a smooth campaign. Happy hosting!&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><a href=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/12\/Instagram-Giveaway-Rules.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/12\/Instagram-Giveaway-Rules-1024x640.png\" alt=\"Instagram Giveaway Rules\" class=\"wp-image-12521\" style=\"width:600px\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/12\/Instagram-Giveaway-Rules-1024x640.png 1024w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/12\/Instagram-Giveaway-Rules-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/12\/Instagram-Giveaway-Rules-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-center\">We have an in-depth guide on creating Instagram giveaway rules.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><em><a href=\"https:\/\/vyper.ai\/blog\/instagram-giveaway-rules-tips\/\">Click here for our Instagram Giveaway Rules guide.<\/a><\/em><\/strong><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Legal Contracts with Influencers<\/h2>\n\n\n\n<p>Kameron Monet is an Attorney who is passionate about creating content for her YouTube channels. Her content consists of lifestyle blogs and the legal side of influencer marketing. <\/p>\n\n\n\n<p>We got a chance to talk to Kameron who has some excellent legal advice for influencers and brands. Watch the full interview below:<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to Create Win-Win Legal Contracts with Influencers (podcast)\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/oP_p1AGhtjQ?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Q&amp;A Contest Rules<\/h2>\n\n\n\n<div class=\"schema-faq wp-block-yoast-faq-block\"><div class=\"schema-faq-section\" id=\"faq-question-1585149959119\"><strong class=\"schema-faq-question\">\u2753\ufe0f Can I charge people to enter my giveaway?<\/strong> <p class=\"schema-faq-answer\">No, you can not force someone to pay to enter a giveaway of sweepstakes as this would make your campaign a lottery that would be heavily regulated by state governments. <\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585150023752\"><strong class=\"schema-faq-question\">\u2753\ufe0f Are giveaway laws the same everywhere?<\/strong> <p class=\"schema-faq-answer\">The laws around giveaways and contests differ according to state, country, or region. If you are unsure about the law regarding giveaways in your country, then it is best to seek legal advice first before you host a giveaway.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1585828314805\"><strong class=\"schema-faq-question\">\u2753\ufe0f Can I ask someone to buy my product to gain entry to my giveaway?<\/strong> <p class=\"schema-faq-answer\">No, this will be in violation of the &#8216;No Purchase Necessary Law&#8217; which restricts brands from requesting a purchase to gain entry. You can host a contest that requires people to purchase a product that will be used along with their skills to take part in the contest.<\/p> <\/div> <div class=\"schema-faq-section\" id=\"faq-question-1648117642532\"><strong class=\"schema-faq-question\">\u2753 Is it OK for me to manually select the winner of my Giveaway?<\/strong> <p class=\"schema-faq-answer\">Giving people false hope in winning your giveaway when you already have a winner in mind can be considered as fraud in many states. While it might be challenging to prosecute a brand that hosted a fake giveaway, the idea that the winner was manually selected can damage the brand&#8217;s reputation. <br\/><br\/>It is reccomended that you use a tool like <a href=\"https:\/\/vyper.io\/user\/register?redirect=freeaccount&amp;_ga=2.196909356.1838009940.1648050612-1307322171.1601482362\" target=\"_blank\" rel=\"noreferrer noopener\">VYPER<\/a> to randomly generate a winner.<\/p> <\/div> <\/div>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">TL;DR: Giveaway &amp; Contest Rules<\/h2>\n\n\n\n<p>Contests and giveaways are fun and engaging campaigns that allow brands to grow their brand effectively. However, there are laws and regulations that you must abide by when hosting your campaign.<\/p>\n\n\n\n<p>These are laws that are set by your country or state. You must research the laws and requirements around giveaways set by your territory before you start your next campaign.<\/p>\n\n\n\n<p><strong>NB. This post is meant to bring awareness to the laws regarding contests and giveaways. VYPER is not qualified to give legal advice regarding these laws. Its always recommended that you consult with a lawyer first before drafting out the rules of your contest or giveaway. <\/strong><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n  <div class=\"related-post grid\">\r\n      <div class=\"post-list \">\r\n\r\n            <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Referral Giveaway\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/02\/Referral-Giveaway-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"How to Run a Referral Giveaway That Explodes Brand Growth\" href=\"https:\/\/vyper.ai\/blog\/referral-giveaway\/?related_post_from=13557\">\r\n        How to Run a Referral Giveaway That Explodes Brand Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png\" class=\"attachment-full size-full wp-post-image\" alt=\"How to host influencer giveaways\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2025\/01\/How-to-host-influencer-giveaways-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth\" href=\"https:\/\/vyper.ai\/blog\/host-an-influencer-giveaway\/?related_post_from=13491\">\r\n        An Influencer Giveaway To Skyrocket Your Brand\u2019s Growth  <\/a>\r\n\r\n        <\/div>\r\n              <div class=\"item\">\r\n            <div class=\"thumb post_thumb\">\r\n    <a  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n\r\n      <img loading=\"lazy\" decoding=\"async\" width=\"1080\" height=\"675\" src=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png\" class=\"attachment-full size-full wp-post-image\" alt=\"Giveaway promotion ideas\" srcset=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1.png 1080w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-980x613.png 980w, https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/12\/Giveaway-promotion-ideas-1-480x300.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1080px, 100vw\" \/>\r\n\r\n    <\/a>\r\n  <\/div>\r\n\r\n  <a class=\"title post_title\"  title=\"9 Giveaway Promotion Ideas To Grow Brand Awareness\" href=\"https:\/\/vyper.ai\/blog\/9-giveaway-promotion-ideas\/?related_post_from=13355\">\r\n        9 Giveaway Promotion Ideas To Grow Brand Awareness  <\/a>\r\n\r\n        <\/div>\r\n      \r\n  <\/div>\r\n\r\n  <script>\r\n      <\/script>\r\n  <style>\r\n    .related-post {}\r\n\r\n    .related-post .post-list {\r\n      text-align: left;\r\n          }\r\n\r\n    .related-post .post-list .item {\r\n      margin: 10px;\r\n      padding: 10px;\r\n          }\r\n\r\n    .related-post .headline {\r\n      font-size: 18px !important;\r\n      color: #3a3a3a !important;\r\n          }\r\n\r\n    .related-post .post-list .item .post_thumb {\r\n      max-height: 220px;\r\n      margin: 5px;\r\n      padding: 5px;\r\n      display: block;\r\n          }\r\n\r\n    .related-post .post-list .item .post_title {\r\n      font-size: 16px;\r\n      color: #3f3f3f;\r\n      margin: 2px;\r\n      padding: 2px;\r\n      display: block;\r\n      text-decoration: none;\r\n          }\r\n\r\n    .related-post .post-list .item .post_excerpt {\r\n      font-size: 13px;\r\n      color: #3f3f3f;\r\n      margin: 2px;\r\n      padding: 2px;\r\n      display: block;\r\n      text-decoration: none;\r\n          }\r\n\r\n    @media only screen and (min-width: 1024px) {\r\n      .related-post .post-list .item {\r\n        width: 30%;\r\n      }\r\n    }\r\n\r\n    @media only screen and (min-width: 768px) and (max-width: 1023px) {\r\n      .related-post .post-list .item {\r\n        width: 90%;\r\n      }\r\n    }\r\n\r\n    @media only screen and (min-width: 0px) and (max-width: 767px) {\r\n      .related-post .post-list .item {\r\n        width: 90%;\r\n      }\r\n    }\r\n\r\n      <\/style>\r\n    <\/div>\r\n","protected":false},"excerpt":{"rendered":"<p>When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to get a better understanding of the law. <\/p>\n","protected":false},"author":2,"featured_media":12141,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[270,75,76,2,73],"tags":[144,15,279],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Giveaway &amp; Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder<\/title>\n<meta name=\"description\" content=\"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Giveaway &amp; Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"og:description\" content=\"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\" \/>\n<meta property=\"og:site_name\" content=\"VYPER - Giveaway &amp; Contest Builder\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vypergrowth\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/vypergrowth\" \/>\n<meta property=\"article:published_time\" content=\"2020-03-24T14:59:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-21T10:35:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jack Paxton\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:site\" content=\"@vyperapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jack Paxton\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\"},\"author\":{\"name\":\"Jack Paxton\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec\"},\"headline\":\"The Giveaway &#038; Contest Rules You Need to Know To Stay Legal\",\"datePublished\":\"2020-03-24T14:59:50+00:00\",\"dateModified\":\"2024-09-21T10:35:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\"},\"wordCount\":2152,\"commentCount\":28,\"publisher\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg\",\"keywords\":[\"contest\",\"Giveaway\",\"Rules and Regulations\"],\"articleSection\":[\"Blog\",\"Contest\",\"Giveaway\",\"Marketing\",\"Tools\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#respond\"]}]},{\"@type\":[\"WebPage\",\"FAQPage\"],\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\",\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\",\"name\":\"The Giveaway & Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder\",\"isPartOf\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg\",\"datePublished\":\"2020-03-24T14:59:50+00:00\",\"dateModified\":\"2024-09-21T10:35:31+00:00\",\"description\":\"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.\",\"breadcrumb\":{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#breadcrumb\"},\"mainEntity\":[{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119\"},{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752\"},{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805\"},{\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532\"}],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage\",\"url\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg\",\"contentUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg\",\"width\":1024,\"height\":640,\"caption\":\"contest rules\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/vyper.ai\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Giveaway &#038; Contest Rules You Need to Know To Stay Legal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/vyper.ai\/blog\/#website\",\"url\":\"https:\/\/vyper.ai\/blog\/\",\"name\":\"VYPER - Giveaway & Contest Builder\",\"description\":\"Create viral contest, giveaways, referral and reward programs to grow your social followers and email list..\",\"publisher\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/vyper.ai\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/vyper.ai\/blog\/#organization\",\"name\":\"VYPER - Giveaway & Contest Builder\",\"url\":\"https:\/\/vyper.ai\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/01\/logo_large.png\",\"contentUrl\":\"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/01\/logo_large.png\",\"width\":1300,\"height\":570,\"caption\":\"VYPER - Giveaway & Contest Builder\"},\"image\":{\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/vypergrowth\/\",\"https:\/\/x.com\/vyperapp\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec\",\"name\":\"Jack Paxton\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/vyper.ai\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/70f120f8863027e5d522fcacec4542ad?s=96&d=monsterid&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/70f120f8863027e5d522fcacec4542ad?s=96&d=monsterid&r=g\",\"caption\":\"Jack Paxton\"},\"description\":\"Jack Paxton is the co-founder of VYPER, a marketing tool that helps brands build email lists, social followings, and revenue using viral giveaways, referral, and reward programs. After millions of dollars spent testing different marketing strategies at his marketing agency. He then also co-founded Hyax a fast, conversion &amp; design-focused course and funnel builder for creators.\",\"sameAs\":[\"https:\/\/www.facebook.com\/vypergrowth\",\"https:\/\/www.instagram.com\/vypergrowth\/\",\"https:\/\/www.linkedin.com\/in\/jackpaxton\/\",\"https:\/\/x.com\/vyperapp\",\"https:\/\/www.youtube.com\/channel\/UCLI9knU6mOuFZRw1qIkc7Nw\"],\"url\":\"https:\/\/vyper.ai\/blog\/author\/jack\/\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119\",\"position\":1,\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119\",\"name\":\"\u2753\ufe0f Can I charge people to enter my giveaway?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No, you can not force someone to pay to enter a giveaway of sweepstakes as this would make your campaign a lottery that would be heavily regulated by state governments. \",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752\",\"position\":2,\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752\",\"name\":\"\u2753\ufe0f Are giveaway laws the same everywhere?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"The laws around giveaways and contests differ according to state, country, or region. If you are unsure about the law regarding giveaways in your country, then it is best to seek legal advice first before you host a giveaway.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805\",\"position\":3,\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805\",\"name\":\"\u2753\ufe0f Can I ask someone to buy my product to gain entry to my giveaway?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"No, this will be in violation of the 'No Purchase Necessary Law' which restricts brands from requesting a purchase to gain entry. You can host a contest that requires people to purchase a product that will be used along with their skills to take part in the contest.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"},{\"@type\":\"Question\",\"@id\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532\",\"position\":4,\"url\":\"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532\",\"name\":\"\u2753 Is it OK for me to manually select the winner of my Giveaway?\",\"answerCount\":1,\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Giving people false hope in winning your giveaway when you already have a winner in mind can be considered as fraud in many states. While it might be challenging to prosecute a brand that hosted a fake giveaway, the idea that the winner was manually selected can damage the brand's reputation. <br\/><br\/>It is reccomended that you use a tool like <a href=\\\"https:\/\/vyper.io\/user\/register?redirect=freeaccount&amp;_ga=2.196909356.1838009940.1648050612-1307322171.1601482362\\\" target=\\\"_blank\\\" rel=\\\"noreferrer noopener\\\">VYPER<\/a> to randomly generate a winner.\",\"inLanguage\":\"en-US\"},\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Giveaway & Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder","description":"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/","og_locale":"en_US","og_type":"article","og_title":"The Giveaway & Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder","og_description":"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.","og_url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/","og_site_name":"VYPER - Giveaway &amp; Contest Builder","article_publisher":"https:\/\/www.facebook.com\/vypergrowth\/","article_author":"https:\/\/www.facebook.com\/vypergrowth","article_published_time":"2020-03-24T14:59:50+00:00","article_modified_time":"2024-09-21T10:35:31+00:00","og_image":[{"width":1024,"height":640,"url":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg","type":"image\/jpeg"}],"author":"Jack Paxton","twitter_card":"summary_large_image","twitter_creator":"@vyperapp","twitter_site":"@vyperapp","twitter_misc":{"Written by":"Jack Paxton","Est. reading time":"13 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#article","isPartOf":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/"},"author":{"name":"Jack Paxton","@id":"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec"},"headline":"The Giveaway &#038; Contest Rules You Need to Know To Stay Legal","datePublished":"2020-03-24T14:59:50+00:00","dateModified":"2024-09-21T10:35:31+00:00","mainEntityOfPage":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/"},"wordCount":2152,"commentCount":28,"publisher":{"@id":"https:\/\/vyper.ai\/blog\/#organization"},"image":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage"},"thumbnailUrl":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg","keywords":["contest","Giveaway","Rules and Regulations"],"articleSection":["Blog","Contest","Giveaway","Marketing","Tools"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#respond"]}]},{"@type":["WebPage","FAQPage"],"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/","url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/","name":"The Giveaway & Contest Rules You Need to Know To Stay Legal | VYPER - Giveaway &amp; Contest Builder","isPartOf":{"@id":"https:\/\/vyper.ai\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage"},"image":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage"},"thumbnailUrl":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg","datePublished":"2020-03-24T14:59:50+00:00","dateModified":"2024-09-21T10:35:31+00:00","description":"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to better understand the law.","breadcrumb":{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#breadcrumb"},"mainEntity":[{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119"},{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752"},{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805"},{"@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532"}],"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#primaryimage","url":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg","contentUrl":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg","width":1024,"height":640,"caption":"contest rules"},{"@type":"BreadcrumbList","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/vyper.ai\/blog\/"},{"@type":"ListItem","position":2,"name":"The Giveaway &#038; Contest Rules You Need to Know To Stay Legal"}]},{"@type":"WebSite","@id":"https:\/\/vyper.ai\/blog\/#website","url":"https:\/\/vyper.ai\/blog\/","name":"VYPER - Giveaway & Contest Builder","description":"Create viral contest, giveaways, referral and reward programs to grow your social followers and email list..","publisher":{"@id":"https:\/\/vyper.ai\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/vyper.ai\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/vyper.ai\/blog\/#organization","name":"VYPER - Giveaway & Contest Builder","url":"https:\/\/vyper.ai\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vyper.ai\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/01\/logo_large.png","contentUrl":"https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2024\/01\/logo_large.png","width":1300,"height":570,"caption":"VYPER - Giveaway & Contest Builder"},"image":{"@id":"https:\/\/vyper.ai\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/vypergrowth\/","https:\/\/x.com\/vyperapp"]},{"@type":"Person","@id":"https:\/\/vyper.ai\/blog\/#\/schema\/person\/3002cd64037f9b9a9dd3e22eaa5953ec","name":"Jack Paxton","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/vyper.ai\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/70f120f8863027e5d522fcacec4542ad?s=96&d=monsterid&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/70f120f8863027e5d522fcacec4542ad?s=96&d=monsterid&r=g","caption":"Jack Paxton"},"description":"Jack Paxton is the co-founder of VYPER, a marketing tool that helps brands build email lists, social followings, and revenue using viral giveaways, referral, and reward programs. After millions of dollars spent testing different marketing strategies at his marketing agency. He then also co-founded Hyax a fast, conversion &amp; design-focused course and funnel builder for creators.","sameAs":["https:\/\/www.facebook.com\/vypergrowth","https:\/\/www.instagram.com\/vypergrowth\/","https:\/\/www.linkedin.com\/in\/jackpaxton\/","https:\/\/x.com\/vyperapp","https:\/\/www.youtube.com\/channel\/UCLI9knU6mOuFZRw1qIkc7Nw"],"url":"https:\/\/vyper.ai\/blog\/author\/jack\/"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119","position":1,"url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585149959119","name":"\u2753\ufe0f Can I charge people to enter my giveaway?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"No, you can not force someone to pay to enter a giveaway of sweepstakes as this would make your campaign a lottery that would be heavily regulated by state governments. ","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752","position":2,"url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585150023752","name":"\u2753\ufe0f Are giveaway laws the same everywhere?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"The laws around giveaways and contests differ according to state, country, or region. If you are unsure about the law regarding giveaways in your country, then it is best to seek legal advice first before you host a giveaway.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805","position":3,"url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1585828314805","name":"\u2753\ufe0f Can I ask someone to buy my product to gain entry to my giveaway?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"No, this will be in violation of the 'No Purchase Necessary Law' which restricts brands from requesting a purchase to gain entry. You can host a contest that requires people to purchase a product that will be used along with their skills to take part in the contest.","inLanguage":"en-US"},"inLanguage":"en-US"},{"@type":"Question","@id":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532","position":4,"url":"https:\/\/vyper.ai\/blog\/giveaway-contest-rules\/#faq-question-1648117642532","name":"\u2753 Is it OK for me to manually select the winner of my Giveaway?","answerCount":1,"acceptedAnswer":{"@type":"Answer","text":"Giving people false hope in winning your giveaway when you already have a winner in mind can be considered as fraud in many states. While it might be challenging to prosecute a brand that hosted a fake giveaway, the idea that the winner was manually selected can damage the brand's reputation. <br\/><br\/>It is reccomended that you use a tool like <a href=\"https:\/\/vyper.io\/user\/register?redirect=freeaccount&amp;_ga=2.196909356.1838009940.1648050612-1307322171.1601482362\" target=\"_blank\" rel=\"noreferrer noopener\">VYPER<\/a> to randomly generate a winner.","inLanguage":"en-US"},"inLanguage":"en-US"}]}},"uagb_featured_image_src":{"full":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"thumbnail":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-150x150.jpg",150,150,true],"medium":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-300x188.jpg",300,188,true],"medium_large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-768x480.jpg",768,480,true],"large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"1536x1536":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"2048x2048":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"et-pb-post-main-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-400x250.jpg",400,250,true],"et-pb-post-main-image-fullwidth":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"et-pb-portfolio-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-400x284.jpg",400,284,true],"et-pb-portfolio-module-image":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-510x382.jpg",510,382,true],"et-pb-portfolio-image-single":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"et-pb-gallery-module-image-portrait":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-400x516.jpg",400,516,true],"et-pb-post-main-image-fullwidth-large":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"et-pb-image--responsive--desktop":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests.jpg",1024,640,false],"et-pb-image--responsive--tablet":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-980x613.jpg",881,551,true],"et-pb-image--responsive--phone":["https:\/\/vyper.ai\/blog\/wp-content\/uploads\/2023\/10\/Laws-Around-Giveaways-and-Contests-480x300.jpg",432,270,true]},"uagb_author_info":{"display_name":"Jack Paxton","author_link":"https:\/\/vyper.ai\/blog\/author\/jack\/"},"uagb_comment_info":35,"uagb_excerpt":"When drafting giveaway and contest rules, you must ensure that you comply with the law. Use this guide to get a better understanding of the law.","_links":{"self":[{"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/posts\/6969"}],"collection":[{"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/comments?post=6969"}],"version-history":[{"count":33,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/posts\/6969\/revisions"}],"predecessor-version":[{"id":13014,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/posts\/6969\/revisions\/13014"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/media\/12141"}],"wp:attachment":[{"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/media?parent=6969"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/categories?post=6969"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/vyper.ai\/blog\/wp-json\/wp\/v2\/tags?post=6969"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}